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Pendampingan Membangun Brand Image Lembaga Pendidikan di SMK Mambaul Ulum Paiton Yaqin, Muhammad Ainul; Santoso, Muhammad Deni; Fahim, Muhammad
Interaksi : Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 2 (2024): Interaksi - Desember
Publisher : PT. Faaslib Serambi Media

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Abstract

This community service program aims to assist and provide an understanding of branding strategies implemented to enhance the school's competitiveness. Branding is crucial in addressing global competition, as educational institutions must carefully improve their quality and identify opportunities within the community by establishing a positive brand image in the public eye.The program is conducted using a qualitative case study approach. It is carried out at SMK Mambaul Ulum Paiton, Probolinggo, with the goal of improving the school's professional quality specifically and its societal value more broadly.Based on the assistance provided, SMK Mambaul Ulum Paiton, Probolinggo, introduces its distinctive characteristics and strengths through branding efforts in print media, online platforms such as websites, and social media. Additionally, to strengthen its brand image, SMK Mambaul Ulum strives to prove its quality through graduates who are job-ready.
Management of Extracurricular Activities In Improving Student Achievement At Madrasah Tsanawiyah Bustanul Faizin Gibol, Abdurrahman; Santoso, Muhammad Deni
Golden Ratio of Social Science and Education Vol. 4 No. 2 (2024): June - November
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grsse.v4i2.1321

Abstract

This study aims to describe and analyze the management of extracurricular activities at Madrasah Tsanawiyah Bustanul Faizin and its contribution to improving students' non-academic achievements. Extracurricular management is an organized process that includes planning, organizing, implementing, and supervising activities outside of class hours aimed at developing students' potential, interests, and talents. Based on an Islamic management approach, these activities are also directed at shaping students' spiritual character and responsibility. This research uses a qualitative approach with data collection techniques through interviews. The results showed that extracurricular management in the madrasah has been running well. Planning is carried out regularly at the beginning of the school year through coordination meetings. Organizing includes the distribution of tasks to coaches according to their fields of expertise. Implementation focuses on fostering students through various positive activities, while supervision is carried out by comparing actual conditions with predetermined standards and followed by corrective action if necessary. The implementation of effective extracurricular management significantly contributes to the improvement of students' non-academic achievements. This is evidenced by the various awards won by students in district and provincial level competitions. Thus, extracurricular management that is structured and based on Islamic values has proven to be a means of character building and improving the overall quality of students.