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All Journal Jurnal Kajian Ilmiah Jurnal Pengabdian Masyarakat
Oktavia Putri Handayani
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Journal : Jurnal Kajian Ilmiah

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Pengaruh Voucher Diskon dan Gratis Ongkos Kirim Terhadap perilaku Konsumtif ditinjau dari Perspektif Islam Oktavia Putri Handayani; Meitawati, Tito
Jurnal Kajian Ilmiah Vol. 24 No. 3 (2024): September 2024
Publisher : Lembaga Penelitian, Pengabdian Kepada Masyarakat dan Publikasi (LPPMP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/3hpynp70

Abstract

This study aims to analyze whether there is a significant influence between offering discount vouchers and free shipping on consumptive behavior. This type of research is descriptive research using a quantitative approach. The data collection tool used was a questionnaire which was distributed to 250 respondents to the Racun Shopee Karawang group. The results of this study indicate that there is an influence between free shipping vouchers and discount vouchers on consumptive behavior. This is a negative thing for the view of Islamic economics because Allah SWT has prohibited wasteful acts as stated in QS. Al Isro': 26-27.
Co-Authors Khoirun Nisa Meitawati, Tito Purwono Setiawan