Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Journal of Economics, Business, Management, Accounting And Social Sciences JEMABITEK
Dewi, Octaviona Cinta
Unknown Affiliation
Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Strategi Pemasaran pada Produk DIY Painting terhadap Peningkatan Pendapatan dengan Memanfaatkan Media Sosial di Era Digital Putri Priyani, Maharani Putri; Saftitri, Nadya; Ladysie, Ramadhani; Dewi, Octaviona Cinta; Maulida, Wahyu Mashanim
JOURNAL OF ECONOMICS, BUSINESS, MANAGEMENT, ACCOUNTING AND SOCIAL SCIENCES Vol. 3 No. 2 (2025): JANUARY 2025
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

An effective marketing strategy is the main key to increasing revenue, especially for creative products such as DIY painting. In the digital era, social media has become a dominant tool to reach consumers widely, quickly, and cost-effectively. This study discusses how social media-based marketing strategies can be implemented to maximize the sales potential of DIY painting products. The main focus is on utilizing platforms such as Instagram, TikTok, and Facebook to build brand awareness, create consumer engagement, and increase sales conversions. With an approach that involves attractive visual content, collaboration with influencers, the use of targeted paid advertising, and intensive interaction with the audience, DIY painting marketing can have a significant impact on increasing revenue. This article also reviews case studies and empirical data that show the effectiveness of social media strategies in supporting the growth of creative businesses in the digital era. As a result, this strategy not only increases sales but also strengthens consumer loyalty and builds a community of DIY painting fans in a sustainable manner.
Penguatan Kompetensi Akuntansi Melalui Magang di PT Panca Wira Usaha Jawa Timur Dewi, Octaviona Cinta; Subandoro, Agus
Jurnal Ekonomi Manajemen Akuntansi Bisnis dan Teknologi Informatika Vol. 1 No. 5 (2025): Juli 2025
Publisher : PT. Putra Jawa Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengevaluasi kontribusi program magang di Divisi Akuntansi PT Panca Wira Usaha Jawa Timur dalam meningkatkan kompetensi mahasiswa akuntansi. Menggunakan pendekatan kualitatif deskriptif, penelitian ini menggali pengalaman langsung mahasiswa selama mengikuti kegiatan magang, serta menilai peningkatan kompetensi yang terjadi, baik dari aspek teknis maupun non-teknis. Hasil penelitian menunjukkan bahwa mahasiswa memperoleh pengalaman kerja yang relevan melalui tugas-tugas seperti input laporan keuangan, penyusunan notulensi, dan pengelolaan dokumen keuangan. Selain itu, terjadi peningkatan soft skill mahasiswa dalam hal komunikasi, keberanian bertanya, dan kemampuan adaptasi terhadap lingkungan kerja. Faktor pendukung utama keberhasilan magang antara lain adalah sistem pembimbingan yang baik, penugasan yang sesuai bidang, serta adanya mekanisme evaluasi dari perusahaan. Sementara itu, kendala yang dihadapi mencakup kurangnya kesiapan awal mahasiswa dalam aspek soft skill. Secara keseluruhan, program magang terbukti efektif dalam memperkuat kesiapan kerja dan membentuk kompetensi holistik mahasiswa akuntansi, sejalan dengan teori Work-Based Learning dan temuan studi terdahulu.
Co-Authors Ladysie, Ramadhani Maulida, Wahyu Mashanim Putri Priyani, Maharani Putri Saftitri, Nadya Subandoro, Agus