Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Terang: Jurnal Kajian Ilmu Sosial, Politik dan Hukum
Lutfiana Lukman
Unknown Affiliation
Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Etika Profesi Pegawai Swasta di Bidang Marketing : Analisis Yuridis dan Implementasi dalam Praktik Bisnis Moderngawai Swasta Di Bidang Marketing: Analisis Yuridis Dan Implementasi Dalam Praktik Bisnis Modern Lutfiana Lukman; Roy Marthen Moonti; Ibrahim Ahmad; Muslim A. Kasim
Terang : Jurnal Kajian Ilmu Sosial, Politik dan Hukum Vol. 2 No. 1 (2025): Maret : Terang : Jurnal Kajian Ilmu Sosial, Politik dan Hukum
Publisher : Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/terang.v2i1.796

Abstract

This research examines the ethical aspects of private sector employees' profession, particularly in marketing, within the context of Indonesian business law. The main focus of the research is to analyze the legal framework governing marketing professional ethics, its implementation in modern business practices, and the challenges and solutions faced in its enforcement. The methodology used is normative juridical with a statutory and case analysis approach. The research findings indicate that the regulation of marketing professional ethics still requires strengthening, especially in the digital era. This research examines the ethical aspects of private sector employees' profession, particularly in marketing, within the context of Indonesian business law. The main focus of the research is to analyze the legal framework governing marketing professional ethics, its implementation in modern business practices, and the challenges and solutions faced in its enforcement. The methodology used is normative juridical with a statutory and case analysis approach. The research findings indicate that the regulation of marketing professional ethics still requires strengthening, especially in the digital era.    
Co-Authors Ibrahim Ahmad Muslim A. Kasim Roy Marthen Moonti