Article Per Year (5 Year)
p-Index From 2020 - 2025
0.562
P-Index
This Author published in this journals
All Journal Formosa Journal of Applied Sciences (FJAS) Jurnal Sosial, Politik dan Budaya (SOSPOLBUD)
Awola, Eunike Dina
Unknown Affiliation
Control & Systems Engineering Decision Sciences, Operations Research & Management Education Engineering Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Yogyakarta City Communication and Information Service's Public Relations Strategy in Realizing a Smart City Through Jogja Smart Service Application Sitohang, Anastacia Margaretta; Setyaningsih, Rila; Awola, Eunike Dina
Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/sospolbud.v4i1.13574

Abstract

In implementing the concept of a digital-based city, the Yogyakarta City Government through the Communication and Information Service has created an application, namely Jogja Smart Service. Public relations must create related strategies implementation of the smart city program so that it can reach smart city goals . In the research this , arises formulation problem that is How is the public relations strategy of the Yogyakarta City Communication and Information Service to realize a smart city through Jogja Smart Service application . In the thesis this , researcher use method study qualitative type descriptive . As for the research This use technique data collection observation , interviews , and documentation . The subjects of this study were the division of public information and communication and the division of information systems and statistics. In this study This use public relations strategy theory according to Cutlip, Center, and Broom. This theory explain about public relations strategy, namely defining problems, planning and programming , taking action and communication , and evaluate the program. From the data found , researchers find a number of findings namely at the stage defining the problem of the Yogyakarta City Communication and Information Service do activity special For analyze problem but utilise technology that can give convenience for community , planning and programming Yogyakarta City Communications and Information Service has created plan in form application that summarizes all service Yogyakarta City Government , carries out action and communication that is Yogyakarta City Communications and Information Service is carrying out socialization in a way direct to community and use social media Instagram and YouTube to introduce Features Jogja Smart Service application , and do evaluation that is Yogyakarta City Communication and Information Service only do evaluation with internal and inviting other OPDs to see development Jogja Smart Service application .
Utilization of Instagram @kominfodiy as Publication and Information Media for the Department of Communications and Informatics of the Special Region of Yogyakarta Harsyid, Ahmad Ridho; Lestari, Rani Dwi; Awola, Eunike Dina
Formosa Journal of Applied Sciences Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v4i1.13534

Abstract

The study used the Circular Model Of Some theory from Regina Luttrel which explains planning in using social media using 4 stages, namely share, manage, optimize and engage. From the data found, the DIY Communication and Information Office utilizes Instagram features as well as possible by distributing quality information and educational content, approaching followers in a responsive and responsive manner and having transparency to the community, approaching followers with the call "lurr ", packaging content according to the target audience and collaborating with other agencies. The use of Instagram @kominfodiy in publication and information media is indeed good and optimal, although there are still shortcomings, namely the production of too much content, resulting in less than optimal content.
Social Media Marketing Strategy on Tiktok Account @ngado.kado Putri, Adin Kusno; Setyaningsih, Rila; Awola, Eunike Dina
Formosa Journal of Applied Sciences Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v4i1.13536

Abstract

Research This aiming For know How social media marketing strategy on account tiktok @Ngado.kado. Study This use method descriptive qualitative with source of data obtained from results interviews , observations and documentation . Research This using the Social Media Marketing Theory put forward by Cris Heuer in the book Engage written by Brian Solis. Heuer stated that there are 4C elements in social media marketing, namely Context, Communications, Collaborations and Connections. The results of the study This state that give.a.gift has apply 4C elements in every activity marketing on account tiktok . First on the context element , ngado.kado do audience and trend analysis For determine use language, content message and creativity content. Second, in the communications element , ngado.kado apply communication with consumer through direct messages, comments and live streaming.
Co-Authors Harsyid, Ahmad Ridho Lestari, Rani Dwi Putri, Adin Kusno Setyaningsih, Rila Sitohang, Anastacia Margaretta