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All Journal AT-TURAS: Jurnal Studi Keislaman Mafatih: Jurnal Ilmu Al-Qur'an dan Tafsir
Roudlotul Jannah
UIN Sunan Kalijaga
Religion Arts Humanities Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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DINAMIKA TERJEMAH AL-QURA’AN BAHASA MADURA: STUDI ATAS TERJEMAH I’RABAN KETERANGAN MADHURAH ATORO’ LIL-JALALAIN (TIKMAL) Roudlotul Jannah; Maulana Achmad; Mardliyatun Nahdliyah Putri
Mafatih Vol 2 No 2 (2022): Jurnal Mafatih : Jurnal Ilmu Al-Qur`an dan Tafsir
Publisher : IAT IAIN Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24260/mafatih.v2i2.738

Abstract

The I’raban translation book in Madhurah Atoro’ Lil-Jalalain description (TIKMAL) is a translation book in Madura language. TIKMAL book was made as one of the critisism from Madura Islamic scholars on another Maduranese translation book that was released before. Some Madura scholars found some gaffes on the previous translation, so a team of some scholars in Madura was made to translate al-qur’an in Madura language, that’s why TIKMAL kitab was made. The question to this study is “what are the background, methodology and implementation of the formation of TIKMAL book in Madura?” To answer this question, approach used was philology theory. The process of analyzing the data was done in three stages: analyzing the physical script, analyzing the text, analyzing using language science. The result was, this study showed that TIKMAL book is a translation book in Madura language and included as a literal translation (harfiah). TIKMAL book was made as one of the critisism from Madura Islamic scholars on another Maduranese translation book that was released before, which is “al-qur’an tarjamah Bahasa Madura”. TIKMAL bool was spread out in Madura, both in islamic boarding school and place to recite alquran in village called langgar. In islamic boarding school, TIKMAL becomes a learning reference source for students.
Commodification of the Qur'an as an Advertising Strategy for Women's Clothing in the @hijabalila Account Roudlotul Jannah
JURNAL AT-TURAS Vol 10, No 2 (2023)
Publisher : Universitas Nurul Jadid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/at-turas.v10i2.6870

Abstract

The Qur'ān that is present in social media by involving meaning tends to lead to commodification efforts. The @hijabalila account as a Muslim women's clothing sales account uses the meaning of the Qur'ān as a means of advertising its commodities. The meaning made by the @hijabalila account is adjusted to marketing interests by using language narratives. The adjustment of meaning to the marketing interests of the @hijabalila account ignores other forms of meaning of the criteria for women's clothing which has an impact on changing the function of the Quran as a commodification tool. So, this research focuses on examining how the process of commodification of the Quran is used as an advertisement for women's clothing on the @hijabalila account. This research was applied using a qualitative method of literature review obtained from data sources related to research with the theory of Vincent Mosco's political economy approach. As a result, the commodification process carried out by the @hijabalila account can be seen from three sides. First, the @hijabalila account gives meaning to the Qur'an adjusted to the goods sold and used as content. Second, besides utilising the interpretation of the Qur'an to attract audiences, the @hijabalila account also uses Isntagram as a medium for marketing expansion. Third, there is a process of production and reproduction through the formation of meaning in the verses of women's clothing by the @hijabalila account to the audience.
Co-Authors Mardliyatun Nahdliyah Putri Maulana Achmad