Fito Herlambang
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Efek Konsumsi Konten Hiburan Digital terhadap Manajemen Stres di Komunitas Discord @motionime Aurellia Salsabila; Fito Herlambang; Mas Siti Syakira; Immanuel , Steven; Susiswani, Fitri
MUKASI: Jurnal Ilmu Komunikasi Vol. 4 No. 1 (2025): Februari 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v4i1.3935

Abstract

This study aims to investigate the effects of digital entertainment content consumption @Windah Basudara on stress management in the Motionime Discord community. This research is motivated by the need to understand how digital entertainment content consumption can contribute to stress management, especially in the context of an active digital community. A quantitative approach using a survey methodology is the research methodology employed. Primary data was collected through questionnaires distributed to 300 respondents who are members of the Motionime Discord community, who are also viewers of @Windah Basudara content. The data were analyzed using SPSS software to assess validity and reliability. The results showed that consumption of @Windah Basudara digital entertainment content has a significant positive influence on stress management. The correlation between content consumption and stress management was found to be quite strong, with a simple correlation coefficient (r) of 0.827. This suggests that participation in digital entertainment content can help reduce stress and improve mental well-being.Thus, this study recommends that stress management strategies should be paired with the use of relevant and effective digital entertainment content to improve the quality of life of digital communities.
Analisis Semiotika Pesan Moral dan Nilai Sosial pada Iklan Cegah Stunting Itu Penting dengan Pendekatan Kualitatif Fito Herlambang; Lathifa Prima Ghanisyana; Ghefira Prisyilia Azzahra; Fitria, Fitria
SOSMANIORA: Jurnal Ilmu Sosial dan Humaniora Vol. 4 No. 2 (2025): Juni 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/sosmaniora.v4i2.5157

Abstract

This study uses Roland Barthes' semiotic technique to examine the social values and moral messages in the public service announcement "Preventing Stunting is Important." The study uses a descriptive qualitative approach, gathering information via key informant interviews, a review of pertinent literature, and direct observation of the commercial. Barthes' three layers of meaning—myth (ideological meaning), connotation (implied meaning), and denotation (literal meaning)—are used to analyze data. The results show that the commercial promotes moral values on the duties of parents, particularly mothers, in providing exclusive breastfeeding, maintaining hygiene, making sure pregnant women eat healthily, and seeking medical attention on a regular basis. It also emphasizes social ideals including community involvement, family collaboration, and fair access to health education. Through emotionally compelling and educational imagery, the commercial successfully raises public awareness of the risks of stunting and how to prevent it. These results suggest that visual media, especially public service announcements, have a great deal of potential for influencing public opinion and successfully conveying social messages. As a result, the semiotic technique is useful for revealing the underlying meanings concealed in mainstream media visual representations.