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Galih Geraldi Primayana
Universitas Bina Sarana Informatika
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Peranan Corporate Communication dalam Menangani Krisis Citra Perusahaan Galih Geraldi Primayana
Jurnal Syntax Admiration Vol. 6 No. 2 (2025): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v6i2.2119

Abstract

Perusahaan modern menghadapi tantangan persaingan dan menjaga reputasi di era digital. Krisis citra dapat timbul akibat skandal, kesalahan komunikasi, atau ketidakpuasan pelanggan, yang cepat menyebar dan memperburuk persepsi publik. Corporate communication berperan dalam mengelola informasi, membangun hubungan dengan pemangku kepentingan, serta meredam dampak krisis. Penelitian ini menggunakan metode kualitatif dengan studi kasus untuk menganalisis strategi komunikasi korporat dalam menangani krisis. Data diperoleh melalui wawancara, analisis dokumentasi, dan observasi media. Hasilnya menunjukkan bahwa perusahaan dengan komunikasi yang kuat dapat mengendalikan narasi publik dan mempercepat pemulihan reputasi. Respons cepat, transparansi, dan keterlibatan eksekutif menjadi faktor kunci efektivitas komunikasi krisis. Temuan ini menegaskan pentingnya strategi komunikasi korporat dalam membangun kembali kepercayaan publik. Perusahaan dengan rencana komunikasi krisis yang matang lebih siap menghadapi tantangan reputasi, memberikan wawasan berharga bagi dunia bisnis dan akademik..
Digital Health Information Literacy and Fast-Food Consumption Among Adolescents: A Halal-Tayyib Perspective in Islamic Economics Jemi Ngadiono; M. Ismail Alif; Galih Geraldi Primayana; Edi Wijaya; Muhammad Syukri
Global Komunika : Jurnal Ilmu Sosial dan Ilmu Politik Vol 9 No 2 (2026): Global Komunika Vol. 9 No. 2 2026
Publisher : FISIP UPNVJ

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Abstract

This study examines the relationship between digital health information literacy and fast-food consumption among adolescents and interprets the findings through the halal-tayyib perspective of Islamic economics. The empirical model does not measure halal certification, halal status, or halal literacy; therefore, halal-tayyib is used as an interpretive framework rather than as a tested latent construct. Data from 100 adolescents aged 15–19 years were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The final model retained nine indicators of digital health information literacy and six indicators of fast-food consumption. Reliability and convergent validity were satisfactory, with Cronbach's alpha values of 0.927 and 0.886, composite reliability values of 0.938 and 0.912, and AVE values of 0.630 and 0.635. Digital health information literacy was negatively associated with fast-food consumption (β = -0.319), while the model explained 10.2% of the variance in consumption (R² = 0.102; f² = 0.113). A parametric test on final PLS latent scores produced t = -3.328 and p = 0.001. From a halal-tayyib perspective, the result supports the importance of the tayyib dimension of goodness, safety, quality, and health considerations in consumer decision-making, but it does not establish that halal food is inherently healthier. The relatively small R² indicates that adolescent food consumption is also shaped by price, convenience, social influence, availability, and digital marketing. Future Islamic-economics research should directly measure halal literacy, halal certification trust, health consciousness, and halal-tayyib consumption orientation alongside digital health literacy.
Co-Authors Edi Wijaya Jemi Ngadiono M. Ismail Alif Muhammad Syukri