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Study Effectiveness of Management Information Systems and Organizational Culture on Productivity Work Accounting Department Employees Sari, Nur Zeina Maya Sari; Nurdin, Rakhmat; Sondary, Tanty
Ilomata International Journal of Management Vol. 5 No. 4 (2024): October 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i4.1375

Abstract

To achieve the company's goals must have productivity employee good. Good work enthusiasm high and employee performance both will help the company achieve its goals. The development of management information systems has led to changes in the role of managers in decision making, they are required to always be able to obtain the most accurate and up to date information that they can use in the decision-making process. In making a decision. in management information systems decision making initial company management often​​​​ by​ there are many factors​​​​ n on t e now s be accurate, relevant, complete and timely . Organizational culture has a very strategic role in encouraging and improving organizational performance, both long and short term. The use of Management Information Systems in automating company operations can help companies save time and reduce costs, and also increase employee productivity. This research was conducted by distributing questionnaires to employees with a sample of 33 respondents. This research was processed statistically using SEM-PLS. It is hoped that the results of this research will be solution in finish problem productivity Work employee in the Accounting Department. . This research shows that: 1 ) The effectiveness of the Management Information System influences employee work productivity. 2 ) Organizational culture influences employee work productivity department accountancy .
Study Effectiveness of Management Information Systems and Organizational Culture on Productivity Work Accounting Department Employees Sari, Nur Zeina Maya Sari; Nurdin, Rakhmat; Sondary, Tanty
Ilomata International Journal of Management Vol. 5 No. 4 (2024): October 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i4.1375

Abstract

To achieve the company's goals must have productivity employee good. Good work enthusiasm high and employee performance both will help the company achieve its goals. The development of management information systems has led to changes in the role of managers in decision making, they are required to always be able to obtain the most accurate and up to date information that they can use in the decision-making process. In making a decision. in management information systems decision making initial company management often​​​​ by​ there are many factors​​​​ n on t e now s be accurate, relevant, complete and timely . Organizational culture has a very strategic role in encouraging and improving organizational performance, both long and short term. The use of Management Information Systems in automating company operations can help companies save time and reduce costs, and also increase employee productivity. This research was conducted by distributing questionnaires to employees with a sample of 33 respondents. This research was processed statistically using SEM-PLS. It is hoped that the results of this research will be solution in finish problem productivity Work employee in the Accounting Department. . This research shows that: 1 ) The effectiveness of the Management Information System influences employee work productivity. 2 ) Organizational culture influences employee work productivity department accountancy .
Improving the Performance of West Java Micro Businesses: The Dual Role of Entrepreneurial Marketing and Digital Marketing Hidayat, Muhamad; Sondary, Tanty; Ruslan, Syaila Novtasari
Business Management Vol 5, No 1 (2026): Business Management Februari
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/bisnis.v5i1.10183

Abstract

This study examines the impact of entrepreneurial marketing on the performance of micro-enterprises in West Java, specifically focusing on the mediating role of digital marketing in this relationship. Using a causal quantitative design, data were collected through a Likert-scale questionnaire distributed to micro-enterprises. The analysis included tests for validity and reliability, difference tests, and mediation tests using sobel and bootstrap procedures. The conceptual framework identifies entrepreneurial marketing which encompasses proactivity, innovation, calculated risk-taking, opportunity orientation, and customer focus as an independent variable that is expected to directly enhance micro enterprise performance and encourage the adoption of digital marketing practices. Digital marketing is defined in terms of the use of social media, marketing content production, digital customer relationship management (CRM), e-commerce platforms, and digital payment systems, all aimed at expanding market reach and improving operational efficiency. The research findings are expected to reveal: (1) a positive influence of entrepreneurial marketing on performance; (2) a positive influence of digital marketing on performance; (3) an impact of entrepreneurial marketing on the adoption of digital marketing; and (4) a mediating role for digital marketing in the relationship between entrepreneurial marketing and micro-enterprise performance.