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Pujiati , Herni
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Other

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Analysis of the Influence of DER and Sales Growth on Stock Prices in Food and Beverage Sub-Sector Companies Registered PT for the 2013-2017 Period Yusup Sukmadiana, Muhammad; Pujiati , Herni
Dinasti International Journal of Digital Business Management Vol. 6 No. 2 (2025): Dinasti International Journal of Digital Business Management (February - March
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v6i2.4261

Abstract

The research was conducted with the aim of analyzing ang know whether the Debt To Equity Ratio and sales growth have a simultaneous effect on stock prices as well as the effect of the variable Debt To Equity Ratio and partial sales growth on stock prices in the food and beverage sub-seector companies registered with PT Bursa Efek Indonesia 2013-2017. The research method uses quantitative secondary methods. This population in this study is a food and beverage sub-sector company registered with PT. Indonesia Stock Exchange 2013-2017 as many as 25 companies. The sample of this study used purposive sampling technique. The number of samples that meet the criteria for the number of 5 companies. The variables used in this study are Debt To Equity Ratio (DER), sales growth as the independent variable and stock price as the dependent variable. The analysis technique used is the classic assumption test, which includes normality test, multicollinearity test, autocorrelation test and heteroscedasticity test. Multiple regression analysis, hypothesis testing and coefficient of determination. The results of the T test show partially the variable debt to equity ratio has a significant effect on stock prices, while sales growth does not effect stock prices. The results of the F test show simultaneously the debt to equity ratio and stock price growth does not significantly influence stock prices. And the result of the study of the coefficient of determination shows from the adjusted R-Square value of 0.209%.
The Influence of Product Quality, Price and Brand Quality on Consumer Satisfaction with Ms Glow Beauty Products Ariyanto, Ariyanto; Pujiati , Herni
Dinasti International Journal of Management Science Vol. 6 No. 5 (2025): Dinasti International Journal of Management Science (May - June 2025)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v6i5.4521

Abstract

This study aims to determine the relationship and influence of Product Quality, Price, and Brand Image on Consumer Satisfaction of MS Glow Beauty Products (Case Study on MS Glow Beauty Consumers in Ayshop Cosmetics Stores) which collected as many as 100 consumers who bought and used MS Glow beauty products at the Ayshop Cosmetics Store. The collected data were analyzed using a validity test & reliability of the data, then a multiple linear analysis check was carried out. The results of the study partially show that product quality, price and brand image have a positive impact and are significant to consumer satisfaction. This result is proven by the t-test for each free variable. The t test results for testing product quality variables were obtained t count 5.068 > t table 1.984 and Sig values ??0.000 < 0.05, so Ho was rejected and Ha was accepted, meaning that product quality had a positive and significant effect on consumer satisfaction. T test results for price variable testing were obtained t calculate 4.401 > t table 1.84 and Sig value 0.000 < 0.05 so that Ho was rejected and Ha was accepted, meaning that the price had a positive and significant effect on consumer satisfaction. The results of the t test for testing the brand image variable were obtained t count 3.842 > t table 1.984, so that Ho was rejected and Ha was accepted, meaning that the brand image had a positive and significant effect on consumer satisfaction. The results of research on product quality, price and brand image together) have a positive and significant effect on consumer satisfaction. This result is proven by the F test, which is obtained F count 50.32 > F table 2.70 and Sig value 0.000< 0.05, so ho is processed and Ha is accepted. This means that product quality, price, brand image together have a positive and significant effect on consumer satisfaction.
Co-Authors Ariyanto Ariyanto Yusup Sukmadiana, Muhammad