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All Journal ProBisnis : Jurnal Manajemen Journal of Artificial Intelligence and Digital Business
Mayanta, Hendri
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Humanities Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Social Sciences

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The Influence of Transformational Leadership on Employee Career Development Case Study on PT. Pegadaian Branch of Pematangsiantar City Butar-Butar , Diana Florenta; Karo-Karo, Perlaban; Ginting, Margono; Mayanta, Hendri
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study aims to determine the influence of transformational leadership in employee career development at PT. Pegadaian, Pematangsiantar City Branch, the type of research used is quantitative. The population in this study were all employees at PT. Pegadaian, Pematangsiantar City branch and the number of samples in this study was 30 respondents (covering the entire population of the data source in this study using a research instrument in the form of a questionnaire and the processed data was tested using SPSS Version 25. The validity test for transformational leadership can be seen from having the lowest r count value of 0.376 while the r table is 0.349, so 0.376> 0.34 and it can be stated that all are valid. Meanwhile, the validity test for career development can be seen from all statements having the lowest r count value of 0.365 while the r table is 0.349, so 0.365> 0.349 and it can be stated that all statements are valid. Based on the calculation results, the Cronbach's Alpha value for transformational leadership is 0.842, which indicates that this questionnaire is reliable (consistent) because the Cronbach's Alpha value is> 0.7, while from the results of the reliability test, the value of Cronbach's Alpha for the career development variable is 0.839, which means it is greater than the threshold value of 0.7. This shows that all questionnaire instruments have good internal consistency, so they are reliable for use in research. For the t-test, the transformational leadership variable has a sig. value of 2.04841 and the tcount result> ttable, (10.9215> 2.04841), then Ha is accepted and Ho is rejected, so it can be concluded that the price coefficient partially has a significant effect on employee career development at PT Pegadaian Branch Kota Pematangsiantar.
Pengaruh Harga dan Lokasi terhadap Keputusan Pembelian Konsumen pada Toko Kelontong Kirana Ramadhan, Mhd.; Mayanta, Hendri; Butar Butar, Diana Florenta
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.8692

Abstract

Penelitian ini bertujuan untuk mengetahui gambaran harga, lokasi, dan keputusan pembelian konsumen pada Toko Kelontong Kirana serta menganalisis pengaruh harga dan lokasi terhadap keputusan pembelian konsumen. Penelitian ini menggunakan desain penelitian kepustakaan dan penelitian lapangan. Populasi dalam penelitian ini adalah seluruh konsumen Toko Kelontong Kirana yang berjumlah 80 orang, dengan teknik pengambilan sampel menggunakan accidental sampling. Jenis data yang digunakan terdiri atas data kualitatif dan data kuantitatif. Teknik analisis data yang digunakan meliputi uji normalitas, analisis regresi linier berganda, uji simultan (uji F), dan uji parsial (uji t). Hasil penelitian menunjukkan bahwa uji normalitas Kolmogorov-Smirnov pada variabel harga, lokasi, dan keputusan pembelian menunjukkan data terdistribusi normal. Hasil analisis regresi linier berganda menunjukkan bahwa harga dan lokasi berpengaruh positif terhadap keputusan pembelian konsumen pada Toko Kelontong Kirana. Berdasarkan hasil uji simultan (uji F), diperoleh bahwa harga dan lokasi secara bersama-sama berpengaruh signifikan terhadap keputusan pembelian konsumen. Sementara itu, hasil uji parsial (uji t) menunjukkan bahwa harga berpengaruh positif dan signifikan terhadap keputusan pembelian konsumen, demikian pula lokasi berpengaruh positif dan signifikan terhadap keputusan pembelian konsumen pada Toko Kelontong Kirana. Penelitian ini merekomendasikan agar toko menyediakan produk yang unik dan sulit ditemukan di tempat lain, memilih lokasi yang strategis, serta menata produk secara rapi dan mudah dijangkau guna meningkatkan keputusan pembelian konsumen.
Co-Authors Butar Butar, Diana Florenta Butar-Butar , Diana Florenta Ginting, Margono Karo-Karo, Perlaban Mhd Ramadhan