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All Journal JURNAL LENTERA BISNIS KENDALI: Economics and Social Humanities
Deny Sudrajat
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Economics, Econometrics & Finance Social Sciences

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TRANSFORMASI EKONOMI DIGITAL: PELUANG DAN TANTANGAN DI ERA INDUSTRI 5.0 Deny Sudrajat; Inna Hanarti; Aris Hendrawan; Herlina; Kania Farida
KENDALI: Economics and Social Humanities Vol. 4 No. 1 (2025): KENDALI: Economics and Social Sciences Humanities.
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/kendali.v4i1.851

Abstract

Transformasi ekonomi digital merupakan fenomena penting dalam pengembangan sistem ekonomi global, khususnya pada era Industri 5.0 yang menekankan kolaborasi antara manusia dan teknologi cerdas. Penelitian ini bertujuan untuk menganalisis peluang dan tantangan transformasi ekonomi digital di era Industri 5.0 dengan menyoroti aspek human-centric, keberlanjutan, dan integrasi teknologi. Metode penelitian yang digunakan adalah Systematic Literature Review (SLR) berdasarkan pendekatan PRISMA, dengan sumber literatur dari jurnal internasional bereputasi selama lima tahun terakhir (2020–2025) seperti Scopus, ScienceDirect, dan SpringerLink. Data dianalisis secara tematik untuk mengidentifikasi pola-pola utama terkait peluang ekonomi digital seperti peningkatan efisiensi, personalisasi produk, dan ekspansi pasar global, serta tantangan seperti kesiapan sumber daya manusia, risiko keamanan siber, dan ketimpangan infrastruktur digital. Hasil penelitian menunjukkan bahwa keberhasilan transformasi ekonomi digital di era Industri 5.0 sangat bergantung pada kesiapan teknologi, kerangka regulasi yang adaptif, serta strategi pengembangan kompetensi digital. Penelitian ini merekomendasikan pendekatan strategis berbasis kolaborasi multi-pihak dan kebijakan yang mendorong inovasi berkelanjutan untuk mencapai transformasi digital yang inklusif dan resilient.
UMKM JAKARTA NAIK KELAS: PERAN MANAJEMEN BISNIS DALAM BERSAING DI PASAR LOKAL & GLOBAL Deny Sudrajat; Ermanuri, Ermanuri; D Purnomo; Aris Hendrawan; Muhammad Azhar Nasution
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.2102

Abstract

This study aims to analyze the role of business management in encouraging Micro, Small, and Medium Enterprises (MSMEs) in Jakarta and its surrounding areas to move up to a higher level and enhance their competitiveness in local and global markets. The study employs a quantitative approach using a survey method. Data were collected through structured questionnaires distributed to 100 MSME owners in Jakarta and surrounding areas. The variables measured include business management practices—covering financial management, marketing, production, and human resource management—and MSME competitiveness. Data were analyzed using descriptive statistics and simple linear regression analysis. The results indicate that business management has a positive and significant effect on MSME competitiveness. MSMEs that apply more structured and integrated business management practices tend to experience increased revenue, market expansion, improved product quality, and higher levels of managerial professionalism. These findings highlight that the success of MSMEs in moving up to a higher level in urban areas is determined not only by the adoption of digital technology and online marketing, but also by strong managerial capabilities and adaptability to dynamic market competition.
Co-Authors Aris Hendrawan Aris Hendrawan D Purnomo Ermanuri, Ermanuri Herlina Inna Hanarti Kania Farida Muhammad Azhar Nasution