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All Journal Jurnal Kajian Bali Journal of Indigenous Culture, Tourism, and Language
Putu Diah Sastri Pitanatri
Bali Tourism Polytechnic, Bali, Indonesia
Religion Arts Humanities Languange, Linguistic, Communication & Media Social Sciences Other

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Macau, Bali and the Malay World: A Gastronomic Perspective Annabel Jackson; Michael John Hitchcock; Putu Diah Sastri Pitanatri
Jurnal Kajian Bali (Journal of Bali Studies) Vol 14 No 2 (2024): Reclaiming Cultural Heritage
Publisher : Pusat Kajian Bali Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2024.v14.i02.p05

Abstract

Macau’s location on the South China Sea suggests that any syncretic activity would have been of Sinitic-Portuguese variety. However, the situation is rather more nuanced, as the culture of the Macanese people, who consider themselves the ‘sons of the land’, reflects Portuguese colonial activity across the Indian Ocean and especially Malacca. Links between Macau and the ‘Malay World’ are deep and complex, and this paper approaches this issue through historical and political analysis, but also through the specifics of etymology and cuisine. The paper also draws comparisons with other ‘creolised’ cuisines in Southeast Asia such as Peranakan food in Malaysia and Western-Indonesian hybrids that have arisen in the tourism context of Bali. Given the importance played by women in preparing dishes for Portuguese men in Macau, parallels are drawn with the role of enslaved Hindu-Balinese women in colonial Batavia (Jakarta) who prepared pork dishes for their Dutch masters.
Big data analytics to understand guest sentiment: Time series study of TripAdvisor reviews for luxury hotel in Bali Ayu Trisna Sanjiwani; Putu Diah Sastri Pitanatri; Cahyo Purnomo Loanata
Journal of Indigenous Culture, Tourism, and Language Vol. 1 No. 1 (2025): March
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jictl.v1i1.3256

Abstract

Purpose: This study analyzes guest sentiment from TripAdvisor reviews and examines its relationship with room occupancy at the Raffles Bali Hotel. It explores key factors influencing guest satisfaction and their correlation with occupancy trends, using a time-series forecasting approach to predict future hotel performance. Research/methodology: The research utilized TripAdvisor review data from 2020–2024, which was scraped, cleaned, and classified for sentiment using Python and Julius AI. A Seasonal Autoregressive Integrated Moving Average model was applied to sentiment data, while a SARIMAX model incorporated sentiment as an exogenous variable to forecast occupancy rates. Results: Findings indicate that most guest reviews were positive, contributing to high overall satisfaction levels. Although occasional declines in sentiment occurred (e.g., March 2024), trends remained favorable. Time-series analysis revealed a significant positive influence of sentiment on occupancy, with slight negative short-term fluctuations. This suggests that while sentiment strongly supports long-term occupancy growth, short-term variations are less predictable. Conclusions: Positive guest sentiment is a key driver of occupancy rates in luxury hotels. Although Granger Causality testing did not confirm a short-term causal link, long-term trends highlight the importance of managing guest sentiment to sustain occupancy levels. Hotel managers can use these insights to optimize service quality, improve guest experiences, and refine marketing strategies. Limitations: The SARIMA models excluded external factors such as marketing campaigns, seasonal events, and competitor data. Guest demographics were not segmented in this study. Contribution: This study introduces a novel integration of sentiment analysis and time-series forecasting, providing actionable insights to enhance service quality and improve hotel occupancy performance.
Co-Authors Annabel Jackson Ayu Trisna Sanjiwani Cahyo Purnomo Loanata Michael John Hitchcock