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p-Index From 2021 - 2026
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All Journal Research Horizon Mandalika Journal of Business and Management Studies
Kusumaryoko, Prayogo
Unknown Affiliation
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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The Role of Personality in Improving MSME Performance: Ontology, Epistemology, and Axiology Approaches Kusumaryoko, Prayogo; Sudarmiatin, Sudarmiatin; Rahayu, Wening Padmi
Mandalika Journal of Business and Management Studies Vol 3 No 1 (2025): Mandalika Journal of Business and Management Studies
Publisher : Mandalika Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59613/mjbms.v3i1.206

Abstract

This research aims to explore the role of personality in improving the performance of SMEs using a philosophical approach through the dimensions of ontology, epistemology, and axiology. The research problems include how personality affects SME performance and how the perspectives of ontology, epistemology, and axiology provide deeper insights into this relationship. The method employed is a Systematic Literature Review (SLR) by analyzing 25 international journal articless that discuss entrepreneurial personality, SME performance, and the underlying philosophical views. The results show that entrepreneurial personalities, such as proactiveness, openness to new experiences, and perseverance, play a significant role in enhancing SME performance. From an ontological perspective, personality is viewed as an entity influencing entrepreneurs' actions and decisions, while epistemology highlights that entrepreneurs' knowledge and experiences are crucial in shaping performance. Axiology emphasizes the ethical and social values underlying entrepreneurial actions in running a business. In conclusion, this study finds that a philosophical approach provides a more holistic understanding of the factors influencing SME performance. The implication of this research is the importance of developing entrepreneurial personalities as an effort to enhance SMEs' competitiveness and sustainability.
Internationalization of Indonesian Eco-Print Batik: Drivers, Barriers, and Global Market Opportunities Kusumaryoko, Prayogo; Sudarmiatin, Sudarmiatin; Pratikto, Heri
Research Horizon Vol. 6 No. 2 (2026): Research Horizon - April 2026
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.6.2.2026.1086

Abstract

This study aims to systematically map and analyze the drivers, barriers, and global market opportunities in the internationalization process of Indonesian eco-print batik. This research employs a systematic literature review based on the PRISMA protocol, searching global databases from the last decade. From an initial pool of 650 articles, we ultimately selected 12 final articles for synthesis in analyzing the sustainability behavior of this creative industry. Analysis indicates that the primary drivers of internationalization are increasing global consumer awareness of green products, unique and authentic cultural motifs, and the emerging adoption of clean production technologies such as natural dyes and automated steam engines. However, the process faces significant hurdles, including low market awareness of local brands, strict compliance with international green industry standards, logistical inefficiencies, and limited digital marketing competencies among MSMEs. On the other hand, global market opportunities are expanding, particularly in Europe (such as Austria, Finland, and Norway) and the Middle East, through the use of global e-commerce platforms and effective digital branding strategies. This study concludes that the internationalization of Indonesian eco-print batik necessitates synergy between local wisdom-based product innovation and the adaptation of digital marketing strategies.
Co-Authors Heri Pratikto Rahayu, Wening Padmi Sudarmiatin