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Bibliometric Analysis Online Marketplace Analysis Asyahuri, Sofiyan; Setiawan, Adi; Syifaudin, Syifaudin
International Journal of Engineering, Science and Information Technology Vol 5, No 2 (2025)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/ijesty.v5i2.854

Abstract

Online marketplaces have revolutionized the world of modern commerce by offering a digital platform that enables transactions without the need for individual website management. This study aims to analyze the influence of marketplaces on consumer behaviour, business strategies, and digital economic transformation. The study uses a qualitative approach with a historical analysis method, examining 1,230 scholarly articles published between 1961 and 2024. The results show that factors such as big data, social media, and consumer personalization play an essential role in the success of marketplaces. However, key challenges include competition in the market, customer data management, and logistical constraints, all of which require continuous innovation. Through network visualization, opportunities for further research on subthemes, such as "customer experience" and "new economy," were identified. "This study provides strategic insights that can improve the efficiency and competitiveness of marketplaces in the global digital ecosystem.
Peran Empirisme dalam Transformasi Epistemologis Ilmu Humaniora Modern Syifaudin, Syifaudin
Irsyaduna: Jurnal Studi Kemahasiswaaan Vol. 5 No. 3 (2025): Desember
Publisher : LP3M IAI Al Urwatul Wutsqo Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54437/irsyaduna.v5i3.2805

Abstract

This study aims to analyze the role of empiricism in shaping the modernity of the humanities, particularly in terms of epistemological foundations, methodological practices, and the orientation of research objects. The study is based on the assumption that modern humanities are not entirely detached from scientific traditions, but rather developed through the adaptation of empirical principles within humanistic inquiry. This research employs a qualitative approach using a literature review and historical-conceptual analysis of major empiricist thinkers, such as John Locke, David Hume, and Auguste Comte, as well as relevant works in the philosophy of science and the history of the humanities. The findings indicate that empiricism significantly contributed to shifting the sources of valid knowledge in the humanities from traditional authority and metaphysical speculation toward empirical evidence and primary data. Furthermore, empiricism played an important role in the development of more systematic research methodologies, including source criticism in historiography, structured textual analysis in literary studies, and field-based observation in linguistics. The study also reveals that empiricism encouraged a redefinition of the objects of humanities research, directing scholarly attention toward concrete human experience and socio-historical realities. This study concludes that the modernity of the humanities did not emerge from a rejection of empiricism, but from a creative adaptation of empirical principles integrated with interpretative approaches. The contribution of this research lies in repositioning empiricism as a relevant epistemological foundation for the development of modern humanities.