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All Journal Journal of Information System, Applied, Management, Accounting and Research Jurnal Abdi Masyarakat Indonesia CITIZEN: Jurnal Ilmiah Mulitidisiplin Indonesia
Runtuwene, Treesje Lusje
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Public Health Social Sciences

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Journal : CITIZEN: Jurnal Ilmiah Mulitidisiplin Indonesia

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Strategi Manajemen Usaha Bumdes Dalam Pengembangan Produk Olahan Nira Aren di Desa Talaitad Utara Maryadi, Dominikus Andreo; Pontorondo, Immanuel Christian; Runtuwene, Treesje Lusje; Walangitan, Loula Luzy Lenny; Deisy Lusiana
Citizen : Jurnal Ilmiah Multidisiplin Indonesia Vol. 5 No. 2 (2025): CITIZEN: Jurnal Ilmiah Multidisiplin Indonesia
Publisher : DAS Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53866/jimi.v5i2.776

Abstract

This study aims to analyze the business management strategies implemented by Talaut Jaya Village-Owned Enterprise (BUMDes) in developing palm sap-based products in Talaitad Utara Village, South Minahasa Regency. The research uses a qualitative approach with in-depth interviews conducted with BUMDes management on April 1, 2025. The findings reveal that Talaut Jaya adopts adaptive, locally grounded management strategies across four key aspects: planning, organizing, implementation, and supervision. Planning is carried out through participatory discussions, organizing emphasizes community collaboration, implementation focuses on traditional production methods as a product differentiation strategy, and supervision is conducted through trust-based social monitoring. The study shows that business management strategies in rural areas can develop organically from local practices without relying on formal corporate models. This research offers valuable insights for community-based management approaches in the development of village economies
Co-Authors Deisy Lusiana Fanesa Isalia Minanda Syaefudin, Fanesa Isalia Minanda Ginting, Wenny Anggresia Korompis, Sintia Nuraini Lidya Anggiline Maramis Loula L.L Walangitan Maryadi, Dominikus Andreo Paendong, Yelly Sjenny Pangemanan, Shane Anneke Pingkan Elni Wowor, Pingkan Elni Pongajow, Jacqlin Pongajow Pontorondo, Immanuel Christian Sumendap, Pricilia Christina Trito, Belthasar Siahaan Wangarry, Andreas Randy