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All Journal Jurnal Portofolio: Jurnal Manajemen dan Bisnis Jurnal Greenation Sosial dan Politik
Aulia, Reva Zahra
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Kekuatan Organisasi, Sumber Daya Manusia dan Inovasi terhadap Strategi Kinerja Perusahaan Aulia, Reva Zahra; Ali, Hapzi
Jurnal Greenation Sosial dan Politik Vol. 3 No. 1 (2025): Jurnal Greenation Sosial dan Politik (Februari - April 2025)
Publisher : Greenation Publisher & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jgsp.v3i1.261

Abstract

Artikel ilmiah ini merupakan studi pustaka dalam bidang Manajemen Stratejik yang bertujuan membangun hipotesis mengenai pengaruh kekuatan organisasi, sumber daya manusia (SDM), dan inovasi terhadap strategi kinerja perusahaan. Objek penelitian meliputi pustaka online, Google Scholar, Mendeley, dan media online akademik lainnya. Metode penelitian menggunakan pendekatan library research yang bersumber dari e-book dan e-journal akses terbuka, dengan analisis deskriptif kualitatif. Hasil penelitian menunjukkan bahwa: 1) Kekuatan organisasi berpengaruh terhadap strategi kinerja perusahaan; 2) Sumber daya manusia berpengaruh terhadap strategi kinerja perusahaan; dan 3) Inovasi berpengaruh terhadap strategi kinerja perusahaan. Implikasi dari hasil ini adalah perlunya integrasi ketiga elemen tersebut dalam perumusan strategi perusahaan. Penelitian selanjutnya disarankan untuk menguji hipotesis ini secara empiris.
Pengaruh Data Mining, Strategi Perusahaan, Terhadap Laporan Kinerja Perusahaan Haryanti, Mayang Fadillah; Fauzi, Achmad; Jelita, Alvina Arum; Setiyowati, Anggi; Octarina, Azzahra; Edina, Edo Putra; Aulia, Reva Zahra; Fitriana, Sela
Jurnal Portofolio : Jurnal Manajemen dan Bisnis Vol. 3 No. 1 (2024): Evaluasi dan Kinerja Perusahaan
Publisher : Prisani Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70704/jpjmb.v3i1.285

Abstract

The rapid development of business in the digital era intensifies competition among companies. To survive, businesses must develop effective sales strategies based on accurate information. This study explores the impact of strategic datamining on company performance. Data mining techniques, such as classification and forecasting, help analyze sales data to predict trends, enabling production adjustments and sales optimization. Implementing data mining accelerates decision-making, increases sales, and reduces losses, making companies more competitive. Data mining is the process of extracting valuable information from large datasets, crucial for business improvement. It transforms transactional data into actionable insights, enabling automated and efficient analysis. This study shows that data mining enhances operational efficiency, data-driven decision-making, and predictive capabilities. Challenges like technical complexity and data quality must be addressed. In conclusion, data mining plays a vital role in improving company performance by identifying patterns, optimizing operations, and predicting future trends. This allows companies to enhance efficiency and competitive
Co-Authors Achmad Fauzi Edina, Edo Putra Hapzi Ali Haryanti, Mayang Fadillah Jelita, Alvina Arum Octarina, Azzahra Sela Fitriana, Sela Setiyowati, Anggi