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Faktor–Faktor Yang Memengaruhi Purchase Intention Sayur Organik Pada Konsumen Mahasiswa Di Yogyakarta Cindy Khaerunisa, Almira; Tinaprilla, Netti; Purwono, Joko; Khaerunisa, Almira Cindy
Forum Agribisnis Vol. 15 No. 1 (2025): FA VOL 15 NO 1 MARET 2025
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.15.1.64-75

Abstract

Concerns about the negative impact of agricultural production that uses chemicals intensively on environmental sustainability and human health have resulted an increase organic consumption, especially organic vegetables. Important to know the factors that influence purchase intentions toward organic vegetables. Intentions can be studied using the Theory of Planned Behavior (TPB) model including attitudes towards behavior, subjective norms, and perceived behavioral control. Previous research also found that environmental concern, health concern, and product availability have an influence to that product. The purpose of this research is to analyze the Factors Influencing Purchase Intention Toward Organic Vegetable, especially by student as potential customer, it can help producers to formulate managerial implications. This research was conducted in Yogyakarta with a total 230 respondents. This research uses descriptive analysis, Partial Least Square (PLS-SEM), and Importance Performance Matrix Analysis (IPMA). The results of this study show that purchase intention organic vegetables is influenced by attitudes towards behavior and perceived behavioral control, while subjective norms do not influence purchase intention. Attitudes towards behavior in this study were influenced by environmental concern and health concern, perceived behavioral control were influenced by product availability. The managerial implication that can be carried to increase attitude toward behavior which is known to have the highest importance value through increasing environmental concern and health concern which influences students attitudes towards behaviour to purchasing intentions of organic vegetables in Yogyakarta.
Analysis of the influence of social and economic dimensions on sustainable development through environmental performance as a mediating variable: A structural equation modeling-partial least squares approach Khaerunisa, Almira Cindy
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 3 No. 1: (February) 2026
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v3i1.2026.3109

Abstract

Background: Sustainable development demands a balance between social, economic, and environmental dimensions. This study aims to analyze the influence of social and economic dimensions on sustainable development with environmental performance as a mediating variable using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) approach. Methods: This study uses secondary data from the Indonesian Sustainable Development Indicators (SDGs) report Volume 8 for 2023. The research variables consist of economic, social, environmental, and sustainable development dimensions which are analyzed using SmartPLS 4.0 software to assess validity, reliability, and relationships between constructs. Findings: The results show that economic variables have a significant negative effect on sustainable development (β = −0.930; p = 0.000), while social variables have a positive effect (β = 0.188; p = 0.093). Social variables significantly influence environmental performance (β = 0.516; p = 0.008), whereas economic and environmental variables do not significantly affect sustainability. The model shows strong explanatory power for sustainable development (R² = 0.848) but weak for environmental performance (R² = 0.265). Conclusion: The results show that the economic dimension has a significant negative effect on sustainable development, while the social dimension has a positive but insignificant effect. Environmental performance does not mediate the relationship between social and economic factors on sustainable development. However, the high R² value indicates that the model has strong explanatory power. Sustainable development in Indonesia is still dominated by economic factors, while social and environmental aspects have not provided optimal contributions. Novelty/Originality of this article: This research's novelty lies in the use of Indonesia's 2023 SDGs indicator data using the SEM-PLS approach to test the role of environmental performance as a mediating variable. The results provide a new empirical perspective on the imbalance of sustainable development pillars in developing countries.