Permata, Selina
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Pengaruh Aliansi strategis, Diferensiasi produk dan Penggunaan teknologi terhadap Keberlanjutan bisnis Permata, Selina
Jurnal Komunikasi dan Ilmu Sosial Vol. 3 No. 1 (2025): Jurnal Komunikasi dan Ilmu Sosial (Januari - Maret 2025)
Publisher : Dinasti Research & Yayasan Dharma Indonesia Tercinta (DINASTI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jkis.v3i1.1737

Abstract

Pengaruh Aliansi strategis, Diferensiasi produk dan Penggunaan teknologi terhadap Keberlanjutan bisnis ialah artikel ilmiah studi pustaka pada ruang lingkup Manajemen strategik. Tujuan artikel ini membentuk hipotesis pengaruh diantara variabel yang akan dipakai dalam studi berikutnya. Objek riset dalam pustaka online, Google Scholar, Mendeley serta media online akademik lain.  Metode riset dengan library risearch berasal pada e-book serta open access e-journal. Analisis deskriftif kualitatif. Hasil artikel ini: Aliansi strategis mempunyai pengaruh pada Keberlanjutan bisnis, Diferensiasi produk memiliki pengaruh pada Keberlanjutan bisnis, Penggunaan teknologi mempunyai pengaruh pada Keberlanjutan bisnis.  
SWOT Analysis for Optimizing Competitive Strategies and Improving the Performance of PT. XYZ Permata, Selina; Ali, Hapzi
Siber International Journal of Education Technology (SIJET) Vol. 2 No. 3 (2025): Siber International Journal of Education Technology (January 2025)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijet.v2i3.215

Abstract

This research focuses on the business development strategy of PT XYZ through a descriptive approach utilizing SWOT, IFAS, EFAS, and SPACE analysis methods. The analysis is conducted by identifying various internal and external factors that affect the performance of the industry within a dynamic and competitive sector. Through the SWOT approach, the strengths, weaknesses, opportunities, and threats of PT XYZ are comprehensively evaluated. Additionally, the SPACE method is used to determine the strategic position of the company within the industry. This research is expected to be beneficial for the Ministry of Agriculture and Rural Development as well as PT XYZ, to ensure a more effective environment for improving the quality of rural development. Using a qualitative descriptive approach, this study enables researchers to explore the strategies currently employed to enhance PT XYZ’s performance within a continuously changing business environment.