Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Publikasi Riset Mahasiswa Manajemen
Febriyanti, Sania Eka
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
The effect of price, service quality on user satisfaction for maxim users in city Palembang Febriyanti, Sania Eka; Widagdo, Herry
Publikasi Riset Mahasiswa Manajemen Vol 4 No 2 (2023): Publikasi Riset Mahasiswa Manajemen
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/prmm.v4i2.4404

Abstract

The purpose of the study is to analyze the effect of price, service quality,brand image and brand trust on user satisfaction for maxim users in PalembangCity. Another objective is to analyze the factors consisting of price, servicequality, brand image, and brand trust on user satisfaction for maxim users inPalembang city simultaneously and method used for data with 160 samples. Thetype of research used is descriptive quantitative research. And based on the resultof the price, service quality, brand image and brand trust has a significantinfluence on user satisfaction.
Co-Authors Widagdo, Herry