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All Journal Procedia of Social Sciences and Humanities Jurnal Konstruksi dan Infrastruktur : Teknik Sipil dan Perencanaan
Dicky, Muhammad
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Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Social Sciences Transportation

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Analysis of Influencer Jonathan Liandi's Online Identity on YouTube Media: Analisis Identitas Online Influencer Jonathan Liandi pada Media YouTube Dicky, Muhammad
Procedia of Social Sciences and Humanities Vol. 8 (2025): Online Influence & Identity Forum (OIIF 2025)
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v8i.742

Abstract

Jonathan Liandi is one of the successful examples of influencers who have managed to build a strong online identity in the world of e-sports. He is not only known for his expertise in playing games, but also for his charismatic communication skills and consistent persona across various social media platforms. YouTube is one of the media used to build his personal branding. His popularity did not happen instantly, but rather through a long process involving various careful communication and branding strategies. This study analyzes the formation of the online identity and online authenticity of Jonathan Liandi, a leading content creator in the Indonesian esports community. Through an analysis of his YouTube channel, content strategy, and interaction with the audience, this study reveals how Jonathan's online identity is formed from his professional background as a former Mobile Legends player and his sincere communication style. Consistency in narrative, reflection of real personality, and active engagement with the audience create trust and loyalty from his followers. This study concludes that authenticity, relevance, and content quality are key elements in building a strong online presence and maintaining audience engagement. Highlights: Authenticity & Consistency – Jonathan Liandi maintains a genuine persona, reflecting his real personality and professional background to build trust and loyalty. Content Strategy & Engagement – His success stems from a well-planned YouTube content strategy, including interactive formats that actively engage his audience. Strong Personal Branding – By leveraging his expertise as a former Mobile Legends player and charismatic communication style, he establishes a distinct and influential online identity. Keywords: Online Identity, Jonathan Liandi, Context Collapse, YouTube
Analisa Kebutuhan Dan Ketersediaan Air Bersih Untuk Masyarakat Kecamatan Medan Deli di Kota Medan dimas farqa ghurril; Butar-Butar, Laurensia; Dicky, Muhammad; Rahman, Muhammad Rizki Aulia; Ananda, Riska; Mulyana, Rachmat; Wardana, Novrizaldi
Jurnal Konstruksi dan Infrastruktur : Teknik Sipil dan Perencanaan Vol 13 No 2 (2025): Jurnal Konstruksi dan Infrastruktur Vol 13 No.2 : Oktober 2025
Publisher : Civil Engineering Department, Faculty of Engineering, Universitas Swadaya Gunung Jati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33603/jki.v13i2.10410

Abstract

Clean water is a basic necessity crucial for life, health, and socio-economic development. In Medan Deli District, although water sources are still available, challenges arise in distribution, technical losses, and processing and management capacity. This study aims to analyze the projection of clean water needs and availability in the next 10, 30, and 50 years, taking into account population growth, service coverage, and the capacity of PDAM Tirta Deli. The methods used include literature studies, secondary data collection, and calculations of domestic and non-domestic water needs based on the Directorate General of Human Settlements standards. The projection results show an increase in population from 193,196 people (2025) to 239,426 people (2075), and an increase in total water needs from 289.57 liters/second to 358.86 liters/second, including 15% technical losses. The PDAM's installed capacity of 400 liters/second is nominally sufficient, but its effectiveness may decrease without improvements to the distribution and management system. This study recommends long-term planning, infrastructure improvements, and attention to climate change and consumption patterns to ensure the sustainability of clean water supplies in the future. Key recommendations include investment in water leakage reduction technologies and strengthening the institutional capacity of water utilities (PDAMs) to improve the efficiency of the clean water supply system.
Analysis of Influencer Jonathan Liandi's Online Identity on YouTube Media: Analisis Identitas Online Influencer Jonathan Liandi pada Media YouTube Dicky, Muhammad
Procedia of Social Sciences and Humanities Vol. 8 (2025): Online Influence & Identity Forum (OIIF 2025)
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v8i.742

Abstract

Jonathan Liandi is one of the successful examples of influencers who have managed to build a strong online identity in the world of e-sports. He is not only known for his expertise in playing games, but also for his charismatic communication skills and consistent persona across various social media platforms. YouTube is one of the media used to build his personal branding. His popularity did not happen instantly, but rather through a long process involving various careful communication and branding strategies. This study analyzes the formation of the online identity and online authenticity of Jonathan Liandi, a leading content creator in the Indonesian esports community. Through an analysis of his YouTube channel, content strategy, and interaction with the audience, this study reveals how Jonathan's online identity is formed from his professional background as a former Mobile Legends player and his sincere communication style. Consistency in narrative, reflection of real personality, and active engagement with the audience create trust and loyalty from his followers. This study concludes that authenticity, relevance, and content quality are key elements in building a strong online presence and maintaining audience engagement. Highlights: Authenticity & Consistency – Jonathan Liandi maintains a genuine persona, reflecting his real personality and professional background to build trust and loyalty. Content Strategy & Engagement – His success stems from a well-planned YouTube content strategy, including interactive formats that actively engage his audience. Strong Personal Branding – By leveraging his expertise as a former Mobile Legends player and charismatic communication style, he establishes a distinct and influential online identity. Keywords: Online Identity, Jonathan Liandi, Context Collapse, YouTube
Co-Authors Ananda, Riska Butar-Butar, Laurensia dimas farqa ghurril Novrizaldi Wardana Rachmat Mulyana Rahman, Muhammad Rizki Aulia