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All Journal Healing : Jurnal Pariwisata
Ginting, Putra Haganta
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Social Sciences Transportation

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Competency of Tour Guides at PT. Narasindo Tour and Travel Medan Ginting, Putra Haganta
Healing : Jurnal Pariwisata Vol. 2 No. 1 (2023): healing: jurnal pariwisata
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/healing.v2i1.270

Abstract

A tour guide plays a crucial role in providing instructions, information, and assistance to tourists, while also creating an engaging travel experience. This study aims to examine (1) the role of tour guides at PT. Narasindo Tours, (2) the competency standards applied, and (3) the main duties assigned to tour guides. The research employs a descriptive method with a qualitative approach and was conducted at PT. Narasindo Tours Medan. The findings indicate that: (1) Tour guides act as company representatives in delivering services to tourists visiting destinations throughout Indonesia, (2) The guides have met the competency standards, demonstrating sufficient knowledge of tourist sites and guiding skills, and (3) Their main duties include informing, assisting, leading, guiding, and promoting tourist destinations. Based on these findings, it is recommended that PT. Narasindo Tours continue to provide training and development programs to enhance tour guide competencies in line with current tourism trends and expectations.
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