Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Indonesian Journal of Social Sciences, Policy and Politics (IJSSPP)
Jepri Juliansyah
Universitas Riau
Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
STRATEGY OF VEGETABLE TRADERS AT ARENGKA MORNING MARKET IN PEKANBARU CITY Jepri Juliansyah
Indonesian Journal of Social Sciences, Policy and Politics Vol. 3 No. 1 (2025): February 2025, Indonesian Journal of Social Sciences, Policy and Politics (IJSS
Publisher : Yayasan Wayan Marwan Pulungan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69745/ijsspp.v3i1.112

Abstract

This research was conducted at the Arengka Morning Market, Pekanbaru City. Arengka Morning Market Pekanbaru City is one of the traditional markets in Pekanbaru, Riau, precisely in East Sidomulyo, Marpoyan Damai District. It is very strategically located in the middle of the city of Pekanbaru. The purpose of this research is to find out the activities of vegetable traders at the Arengka Morning Market, Pekanbaru City, to find out the competitive activities of vegetable traders at the Arengka Morning Market, Pekanbaru City, and to find out the competitive activities between vegetable traders at the Arengka Morning Market, Pekanbaru City. The type in this study is qualitative research. The theory used in this study is the Cravens competition. The results of this study are to find out the activities of vegetable traders in the Arengka Morning Market and the strategy of vegetable traders in the Arengka Morning Market. Vegetable traders have a strategy for selling vegetables, namely a strategy to get merchandise in the form of vegetables, then a strategy to reach customers, and a strategy to determine prices.
Co-Authors