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All Journal Journal of Applied Engineering and Technological Science (JAETS)
Rashed Mazumder
Jahangirnagar University
Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Electrical & Electronics Engineering Industrial & Manufacturing Engineering

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Effects of Movement Restrictions on Consumer Consumption Tapash Kumar Saha; Md. Fazlul Karim Patwary; Faria Ahmed; Md. Biplob Hosen; Rashed Mazumder
Journal of Applied Engineering and Technological Science (JAETS) Vol. 6 No. 1 (2024): Journal of Applied Engineering and Technological Science (JAETS)
Publisher : Yayasan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/jaets.v6i1.4851

Abstract

This study addresses the impact of movement restrictions, particularly during pandemics, on global consumer behavior, with a focus on grocery shopping. Despite the widespread effects, research on these changes remains limited, prompting the need to investigate hidden purchase patterns contributing to economic growth. Employing secondary data analysis, the study explores the effects of movement restrictions on customer consumption patterns, using K-means cluster analysis to identify distinct consumer segments. The findings highlight significant impacts on purchasing power, item prices, and consumption behavior, with a notable increase in item prices during the post-restriction period followed by a subsequent decline influenced by economic factors such as financial uncertainty and shifting priorities. This research contributes by shedding light on the dynamic nature of consumer behavior during and after movement restrictions, offering valuable insights for policymakers and businesses navigating the post-restriction economic landscape and informing strategies for economic recovery and growth.
Co-Authors Faria Ahmed Md. Biplob Hosen Md. Fazlul Karim Patwary Tapash Kumar Saha