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All Journal International Journal of Business, Economics, and Social Development BEGAWI: Jurnal Pengabdian Kepada Masyarakat
Marcella, Rosa
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Semiotics of Home Sweet Loan Movie: Family Representation and Communication Marcella, Rosa; Aprillia, Agnest; Lestari, Aghnia Dian
International Journal of Business, Economics, and Social Development Vol 6, No 3 (2025)
Publisher : Research Collaboration Community (RCC)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijbesd.v6i3.971

Abstract

Family communication is one of the most important aspects in creating a harmonious family environment. This research aims to find out the picture of family communication in the movie Home Sweet Loan through semiotics using Charles Sanders Peirce's theory. There are 10 scenes that represent family communication. Each scene in this movie will be decomposed into signs, objects, and interpretations that describe the complex dynamics of communication regarding the challenges faced by large families in maintaining harmony and balance in the family. This research is descriptive with a qualitative approach based on Charles Sanders Peirce's semiotic theory. Data collection techniques in this research include observation, interviews with Home Sweet Loan movie viewers, and documentation. Observations were made at the Home Sweet Loan movie, and in-depth observations were made through the Home Sweet Loan Press Conference. Based on the 10 scenes taken by the author to be observed, the findings obtained are Sign, interaction that shows the communication process established in the Kaluna family, Object a cut picture of the Kaluna family, Interpretant a picture of communication in the film about the reality of the family displayed and felt by the audience.
Semiotics of Home Sweet Loan Movie: Family Representation and Communication Marcella, Rosa; Aprillia, Agnest; Lestari, Aghnia Dian
International Journal of Business, Economics, and Social Development Vol. 6 No. 3 (2025)
Publisher : Rescollacom (Research Collaborations Community)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijbesd.v6i3.971

Abstract

Family communication is one of the most important aspects in creating a harmonious family environment. This research aims to find out the picture of family communication in the movie Home Sweet Loan through semiotics using Charles Sanders Peirce's theory. There are 10 scenes that represent family communication. Each scene in this movie will be decomposed into signs, objects, and interpretations that describe the complex dynamics of communication regarding the challenges faced by large families in maintaining harmony and balance in the family. This research is descriptive with a qualitative approach based on Charles Sanders Peirce's semiotic theory. Data collection techniques in this research include observation, interviews with Home Sweet Loan movie viewers, and documentation. Observations were made at the Home Sweet Loan movie, and in-depth observations were made through the Home Sweet Loan Press Conference. Based on the 10 scenes taken by the author to be observed, the findings obtained are Sign, interaction that shows the communication process established in the Kaluna family, Object a cut picture of the Kaluna family, Interpretant a picture of communication in the film about the reality of the family displayed and felt by the audience.
OPTIMALISASI PENGABDIAN MASYARAKAT MELALUI EDUKASI LITERASI DAN PEMBENAHAN PERPUSTAKAAN SDN 2 CIWARINGIN Andriyani, Dian; Tama, Yuda; Marcella, Rosa
BEGAWI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 1 (2025): Volume 3 - Nomor 1 - Januari 2025
Publisher : Faculty of Economics and Business Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/begawi.v3i1.58

Abstract

Pengabdian ini dilatarbelakangi oleh rendahnya minat baca siswa SDN 2 Ciwaringin. Tujuan Pengabdian ini ialah untuk mengetahui peningkatan minat baca siswa melalui adanya pojok baca. Pojok baca ini dilakukan setiap seminggu dua kali, ditambah dengan adanya pembenahan perpustakaan yang dapat menarik siswa untuk membaca di perpustakaan. Pengabdian ini menggunakan metode kualitatif dengan pengumpulan data menggunakan teknik wawancara dan observasi. Hasil pengabdian menunjukan bahwa adanya pojok baca dan pembenahan perpustakaan dapat berjalan dengan baik, sehingga membuat siswa SDN 2 Ciwaringin memiliki minat baca yang tinggi.
Co-Authors Aghnia Dian Lestari Andriyani, Dian Aprillia, Agnest Tama, Yuda