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All Journal Jurnal Elementer (Elektro dan Mesin Terapan) JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) NUSANTARA: Jurnal Pengabdian Kepada Masyarakat
Ni Wayan Nanik Suaryani Taro Putri
Unknown Affiliation
Dentistry Education Electrical & Electronics Engineering Engineering Law, Crime, Criminology & Criminal Justice Mechanical Engineering Public Health Social Sciences

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Sosialisasi Digital dan Observasi Lapangan sebagai Strategi Pengurangan Sampah Plastik di Pantai Mertasari, Sanur Helmy Syakh Alam; Ni Wayan Nanik Suaryani Taro Putri; Tresna Febryan Bernadine Ico; Jean H. E. Mamesa; Ni Kadek Lidya Dwima Iskayani; Ni Putu Ratih Puriatni; Vanda Vicada Kharlie T.Joeng
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol. 6 No. 2 (2025)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v6i2.2383

Abstract

Pengabdian Masyarakat ini mengangkat isu kurangnya kesadaran dan pengetahuan masyarakat tentang bahaya sampah plastik serta rendahnya pemahaman masyarakat mengenai dampak sampah plastik di Pantai Mertasari, Sanur bagi ekosistem pantai dan sekitar. Meningkatnya kesadaran masyarakat tentang pentingnya menjaga kebersihan ekosistem laut melalui metode sosialisasi secara digital dan pembuatan papan infografis dalam menjelaskan waktu degradasi plastik adalah tujuan dari pengabdian ini. Hasil pengabdian ini merefleksikan bahwa kesadaran dari masyarakat sudah mulai meningkat dengan berkurangnya sampah plastik setiap minggu menjadi 21,6 kg dari 50 kg sampah plastik, dan berdasarkan hasil survei sosialisasi digital masyarakat yang menunjukan 93,33% memahami dampak sampah plastik terhadap lingkungan.
Analisis Frekuensi Domain Pada Sinyal EEG Terhadap Stimulus Gambar Kemasan Produk: Studi Neuromarketing dalam Kemasan Produk Suhendro, Jauzaa Maylia; Ni Wayan Nanik Suaryani Taro Putri; Endria, Felysia; Renanda Putra Prasetya, Gede
Jurnal ELEMENTER (Elektro dan Mesin Terapan) Vol 11 No 1 (2025): Jurnal Elektro dan Mesin Terapan (ELEMENTER)
Publisher : Politeknik Caltex Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35143/elementer.v11i1.6590

Abstract

Product packaging not only serves as protection but also functions as a strategic visual element that shapes consumer perception at the point of sale. With the advancement of neuroscience-based marketing, neuromarketing has emerged as a promising approach to investigate brain responses to visual stimuli. This study aims to analyze alpha wave activity in response to product packaging images categorized as attractive and unattractive. A total of 25 participants were involved, with visual stimuli selected based on a prior survey of 60 respondents. Brain activity was recorded using EEG from channels O1 and O2 and analyzed using the Power Spectral Density (PSD) method. The results indicate that attractive packaging elicited higher alpha wave activity compared to unattractive packaging and baseline, suggesting increased visual attention. Furthermore, PSD features were classified using three machine learning algorithms: Random Forest, Support Vector Machine, and K-Nearest Neighbors. Among them, Random Forest achieved the highest test accuracy at 78%. This study contributes to the objective evaluation of product packaging design through brain signal analysis and supports the development of data-driven marketing strategies.
Peningkatan Kompetensi Technopreneurship Melalui Penerapan Business Model Canvas pada Siswa SMK Negeri 1 Mengwi Jauzaa Maylia Suhendro; Ni Wayan Nanik Suaryani Taro Putri
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 2 (2025): Mei: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v5i2.4405

Abstract

The era of digital transformation demands that the younger generation acquire technology-based entrepreneurship skills, or technopreneurship. However, in the context of Vocational High Schools (SMK), many students still lack understanding and skills in developing structured and applicable business models. This Community Service Program (PKM) was carried out to address this challenge, particularly at SMK Negeri 1 Mengwi, Badung, Bali, by leveraging local potential such as tourism and traditional culinary products. The training program focused on the use of the Business Model Canvas (BMC) as a visual tool for business planning, alongside the introduction of trending technologies such as digital marketing. The activities were implemented in four stages: pre-test, socialization, intensive training, business idea presentation, and post-test evaluation and reflection. A total of 36 students participated in this program. The results of the pre-test and post-test showed an increase in understanding of 53.85% in the aspect of technopreneurship and 58.33% in understanding the elements of the BMC. These findings indicate that practical and visual-based approaches are effective in fostering students’ strategic thinking, collaboration, and creativity in developing business ideas based on local potential and technology. This program also made a measurable and impactful contribution to strengthening vocational students' technopreneurship competencies
Co-Authors Endria, Felysia Helmy Syakh Alam Jauzaa Maylia Suhendro Jean H. E. Mamesa Ni Kadek Lidya Dwima Iskayani Ni Putu Ratih Puriatni Renanda Putra Prasetya, Gede Suhendro, Jauzaa Maylia Tresna Febryan Bernadine Ico Vanda Vicada Kharlie T.Joeng