Ouariach, Soufiane
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The Influence of Network Exposure, Social Influence and Recognition Towards the Adoption of E-commerce in College Students Isoliani, Ines Etha; Nugraha, Jaka; Ouariach, Fatima Zahra; Ouariach, Soufiane
Journal of Office Administration : Education and Practice Vol. 4 No. 3 (2024): November
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/joaep.v4n3.p150-161

Abstract

This study aims to analyze what factors can influence students to continue using gamification services on the Shopee e-commerce application. The study was conducted on Office Administration students Class of 2020-2023 with a sample of 150 from the total population of 252 students determined using a Krecjie table with a signification level of 0.05. in the process of analyzing research data using Structural Equation Modeling-Generalized Structured Component Analysis (SEM-GSCA) using gamification has a significant positive influence on social influence and recognition. Social influence has a significant positive effect on attitude, besides that recognition also has a significant positive effect on attitude. Furthermore, the attitude has a significant positive effect on continued use intention. This research can able to provide a better understanding, especially on the application of gamification in e-commerce by examining social influence in games and recognition to continue using  the Shopee e-commerce platform.
Digital and Interpersonal Skills in Higher Education: A Qualitative Analysis of International Teaching Practices Ouariach, Fatima Zahra; Ouariach, Soufiane
DIROSAT: Journal of Education, Social Sciences & Humanities Vol. 3 No. 3 (2025): Innovation in Education and Social Sciences Research
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58355/dirosat.v3i3.157

Abstract

This study explores the integration of digital and interpersonal skills in higher education through a qualitative analysis of international teaching practices. Based on interviews with five professors from various academic institutions around the world, the findings reveal major challenges, such as unequal access to technology, resistance to pedagogical change and the erosion of interpersonal skills due to excessive use of digital communication. Educators recommend mixed strategies such as project-based learning, gamification, mentoring and interactive tools to develop these two skills in parallel. The study concludes that these skills are not only complementary, but also essential to student adaptability and success in hybrid learning and professional environments, prompting universities to adopt integrated pedagogical approaches and strengthen faculty development.