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All Journal Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi
Anggarani W.P.T, Ari
Unknown Affiliation
Economics, Econometrics & Finance

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Pengaruh Brand Trust Dalam Memediasi Hubungan Antara Persepsi Kualitas Terhadap Niat Beli Laptop Asus Ila Nurlita, Anggita; Anggarani W.P.T, Ari
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 1 No. 4 (2022)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v1i4.372

Abstract

This purpose of this research to determine the effect of perceived quality on purchase intention through brand trust on Asus laptops. Respondents in this study were active students of the Faculty of Economics and Business at Esa Unggul University Jakarta batch 2018-2021, with the criteria that they had seen and knew about the specifications and features of the Asus laptop brand. The sampling technique used in this study is a non-probability sampling method with a purposive sampling technique of 180 respondents using the formula Hair et.al (2013). The analytical method used is the Structural Equation Model (SEM) and uses Partial Least Square (PLS) to test the strength of direct and indirect relationships between various variables. The results of this study indicate that perceived quality has a positive effect on purchase intentions on Asus laptops. Brand trust has a positive effect on purchase intentions on Asus laptops. Perception of quality has a positive effect on brand trust on Asus laptops. Perception of quality on purchase intention has a positive effect mediated by brand trust on Asus laptops.
Pengaruh Work Environment Dan Self Efficacy Terhadap Work Engagement Yang Dimediasi Oleh Organizational Trust Anam, Saripul; Anggarani W.P.T, Ari
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 2 No. 3 (2023)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v2i3.1333

Abstract

The purpose of this study was to explore the effect of work environment and self efficacy on work engagement mediated by organizational trust. This research was conducted on employees of PT. Keramindo Megah Pertiwi (KMP). The sampling technique used in this study was a non-probability sampling method with a purposive sampling technique of 151 respondents. The results of this study prove that the work environment has an effect on work engagement, self-efficacy has no effect on work engagement, organizational trust has an effect on work engagement, work environment has had an effect on organizational trust, self-efficacy has had an effect on organizational trsut. In addition, the results of mediation in research prove that organizational trust does not mediate the relationship between work environment with work engagement, organizational trust mediates the relationship between self-efficacy with work engagement.
Co-Authors Anam, Saripul Ila Nurlita, Anggita