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Djausal, Gita Paramitha
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Demographic and Job Burnout Analysis on Working Mothers in Indonesia Wulandari, Jeni; Djausal, Gita Paramitha; Destalia, Mediya; Defitasari, Intan
Jurnal Administrasi Bisnis Vol 14, No 1 (2025)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v14i1.66601

Abstract

Women's participation in the world of work today is quite high. This condition is a challenge for mothers to work in carrying out domestic roles and roles in their work that impact emotional and physical fatigue, as conditions termed the job burnout. In this study, specifically associating job burnout with demographic factors such as age, level of education, tenure, salary, marriage age, and the number of children, who in previous studies did not always show consistent results. As for the measurement of job burnout using the Maslach Burnout Inventory (MBI). Data collection techniques are carried out by distributing questionnaires online to 260 respondents working in Indonesia. The data were then analysed using descriptive analysis and Kruskal-Wallis analysis. The results showed differences in age, education, marriage age, and the number of children to the job burnout response. Meanwhile, there are no differences based on tenure and salary amount. Whatever the tenure and salary amount received, the job burnout response is in a fairly high to low range. The results of the study provide managerial implications in managing work situations that reduce the potential of job burnout in working mothers, as well as support for further study development in understanding the social and psychological dynamics of the mother working comprehensively.
KAJIAN PERILAKU KONSUMEN DALAM PEMBELIAN KOPI SERTA PENDAPATNYA TERHADAP STORE ATMOSPHERE DAN PERSEPSI HARGA (STUDI PADA PENGGUNA COFFE SHOP BUN KOPI DI BANDAR LAMPUNG) Artini, Ketut; Efendi, Nur; Djausal, Gita Paramitha
Jurnal Kompetitif Bisnis Vol. 1 No. 4 (2023): Jurnal Kompetitif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

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Abstract

ABSTRAKBun Kopi memberikan suasana toko yang nyaman agar konsumen tertarik dan menetapkan pilihan alternatif sebagai keputusan berkunjung. Bun Kopi menghadirkan desain identik yang berbeda dimana menghadirkan pioneer botol kaca, dinding yang berwarna putih, jendela yang berbentuk lingkaran mengindahkan bentuk interior yang memberikan kesan menarik bagi konsumen. Penelitian ini menganalisis keputusan pembelian pada konsumen Bun Kopi di Bandar Lampung, dilihat dari aspek suasana toko dan persepsi harga.Penelitian ini menggunakan pendekatan kuantitatif, dengan menggunakan kuesioner pada google form yang disebar kepada 100 responden.Teknik pengambilan sampel dalam penelitian ini dengan menggunakan teknik purposive sampling. Teknik analisis data menggunakan analisis regresi berganda dengan alat uji program SPSS 25. Berdasarkan uji F (simultan) menunjukkan bahwa variabel suasana toko dan persepsi harga secara bersama-sama memiliki pengaruh secara simultan terhadap keputusan pembelian dengan nilai koefisien determinasi sebesar 44,5%. Secara parsial menunjukkan bahwa variabel suasana toko memiliki pengaruh yang positif dan signifikan terhadap keputusan pembelian di Bun Kopi Bandar Lampung.Sedangkan variabel persepsi harga memiliki pengaruh yang positif dan signifikan terhadap keputusan pembelian di Bun Kopi Bandar Lampung.Kata Kunci : keputusan pembelian, persepsi harga, dan keputusan pembelian konsumen.
Co-Authors Artini, Ketut Defitasari, Intan Jeni Wulandari Mediya Destalia NUR EFENDI