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All Journal JURNAL EKOBIS DEWANTARA Prosiding Seminar Nasional dan Call Paper STIE Widya Wiwaha
Maharani, Ari
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP MINAT BELI KONSUMEN PADA KERAJINAN PERAK KOTAGEDE Fitri Naris Wati, Disya; Rizqia Laili, Ina; Maharani, Ari; Anjari, Tiyas; Dwi Budi Astuti , Widya
Prosiding Seminar Nasional dan Call Paper STIE Widya Wiwaha Vol 1 No 1 (2023): Prosiding Seminar Nasional dan Call Paper STIE Widya Wiwaha
Publisher : Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/semnas.v1i1.654

Abstract

The purpose of this study is to determine the effect of price and product quality on the interest in buying kotagede silver handicrafts. This research uses a quantitative approach with a descriptive method by using the distribution of questionnaires as the main data collection tool. The results of the analysis that have been carried out show that there are 48 respondents with the characteristics of respondents aged 15-27 years more interested in shopping for silverware. This is because people are very concerned about silver handicraft products through price and quality at this age. Based on our research, judging from the results of the multiple linear regression analysis, the value of X1 of 0.506 price variables has a positive and significant effect, meaning that the more the price increases, the more buying interest will increase. The value of X2 of 0.193 product quality variables has a positive and significant effect, meaning that if the product quality increases, it will further increase buying interest.
PENGARUH LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN DI KEMENTERIAN AGAMA KOTA YOGYAKARTA maharani, ari
JURNAL EKOBIS DEWANTARA Vol 8 No 2 (2025): JURNAL EKOBIS DEWANTARA
Publisher : Program Studi Manajemen Fakultas Ekonomi UST

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/ed_en.v8i2.4383

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh lingkungan kerja dan disiplin kerja terhadap kinerja karyawan dengan mempertimbangkan kepuasan kerja sebagai variabel intervening. Metode penelitian menggunakan pendekatan kuantitatif dengan teknik pengumpulan data melalui kuesioner. Hasil penelitian menunjukkan bahwa lingkungan kerja dan disiplin kerja memiliki pengaruh signifikan terhadap kepuasan kerja, yang pada gilirannya mempengaruhi kinerja karyawan. Kepuasan kerja berperan sebagai variabel intervening yang memperkuat hubungan antara lingkungan kerja, disiplin kerja, dan kinerja karyawan. Penelitian ini memberikan kontribusi pada pemahaman pentingnya lingkungan kerja dan disiplin kerja dalam meningkatkan kinerja karyawan melalui kepuasan kerja. Hasil ini dapat digunakan sebagai acuan bagi perusahaan untuk meningkatkan kualitas lingkungan kerja dan disiplin kerja guna meningkatkan kinerja karyawan. Kata Kunci : Lingkungan Kerja, Disiplin Kerja, Kepuasan Kerja, Kinerja Karyawan
Co-Authors Anjari, Tiyas Dwi Budi Astuti , Widya Fitri Naris Wati, Disya Rizqia Laili, Ina