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All Journal Golden Ratio of Human Resource Management APLIKATIF: Journal of Research Trends in Social Sciences and Humanities AMNESIA (JURNAL MANAJEMEN SUMBER DAYA MANUSIA)
Tran, Thi My Linh
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Arts Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Journal : Golden Ratio of Human Resource Management

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AI-Enhanced HRM: A Catalyst for Employee Innovative Work Behavior Through Autonomy, Competence, and Relatedness Doan, Huy Hoang; Tran, Thi My Linh
Golden Ratio of Human Resource Management Vol. 5 No. 2 (2025): March - July
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grhrm.v5i2.1269

Abstract

This study explored the role of artificial intelligence (AI) in human resource management (HRM) as a motivating factor that acts as an innovation for employees, based on the Theory of Self-determination (SDT). Specifically, the study examines how AI tools support autonomy, competence, and relatedness, which can enhance the ability of employees to create, promote, and implement new ideas. A quantitative survey was done with 250 employees from organizations in Vietnam who have integrated AI into HRM practice. The results showed that AI support for autonomy (β = 0.25, p < 0.01), competence (β = 0.30, p < 0.01), and relatedness (β = 0.20, p < 0.05) significantly predict innovative behavior, explaining 45% of the variance (R² = 0.45). Support for competence emerged as a factor to predict the most powerful, stressing the importance of training personalization and real-time feedback in promoting creativity. The findings contribute to the expansion of the SDT theory in the context of HRM technology applications and provide insights and practices for organizations to leverage AI to build a culture of innovation. Research suggests that AI tools designed to meet the psychological needs of employees can transform HRM into a strategic factor supporting innovation.
Co-Authors Doan, Huy Hoang