Salma Agita Sitepu
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PERAN META DATA MANAGEMENT DALAM PERSONALISASI LAYANAN E-COMMERCE: STUDI KASUS PADA BUKALAPAK Nurbaiti Nurbaiti; Nur Hamidah Harahap; Raulanda Dwi Putra; Salma Agita Sitepu
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 6 (2025): Juni
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i6.5010

Abstract

The rapid growth of the e-commerce industry in Indonesia demands innovations in service personalization to enhance customer experience and loyalty. This study examines the role of metadata management in supporting service personalization on the Bukalapak platform. Using a qualitative descriptive approach through literature review and online surveys, this research highlights how effectively managed metadata can improve the relevance of product recommendations and user interactions. The findings indicate that good metadata management significantly contributes to user satisfaction and loyalty, despite challenges related to data volume, security, and privacy. This study provides valuable insights for developing user-oriented e-commerce services in Indonesia.
PEMIKIRAN EKONOMI IMAM AL-GHAZALI: ANALISIS KONSEP KEPEMILIKAN, UANG, DAN ETIKA PASAR DALAM IHYA ULUMUDDIN Dina Sari; Salma Agita Sitepu; Ratna Sari Hasibuan; Gemma Surya Gemilang; Fitri Hayati
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 6 (2025): Juni
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i6.5175

Abstract

This study explores the economic thought of Imam Al-Ghazali as presented in Ihya Ulumuddin, focusing on three main concepts: ownership, money, and market ethics. The research adopts a library research method with a qualitative approach and content analysis to examine Al-Ghazali’s perspectives in depth. The findings reveal that Al-Ghazali rejects the notion of absolute ownership of wealth, viewing it instead as a trust (amanah) from Allah that must be managed responsibly and justly. Regarding money, he defines it as a legitimate medium of exchange and strongly criticizes the practices of usury (riba) and hoarding (iktinaz), which he considers harmful to economic balance and social justice. In the realm of market ethics, Al-Ghazali emphasizes honesty, fairness, prohibition of monopoly (ihtikar), and sincere intentions in economic activities. His thoughts remain highly relevant to contemporary economic discourse, particularly in the development of a just, sustainable, and morally grounded Islamic economic system