Article Per Year (5 Year)
p-Index From 2021 - 2026
0.659
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This Author published in this journals
All Journal International Journal of English and Applied Linguistics (IJEAL) International Journal of Science and Society (IJSOC)
Aryani, Kiki
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Education Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Social Sciences

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Optimizing Online Advertising to Improve J&T Cargo's Business Performance and Profitability Aryani, Kiki; Rahayu, Agus; Hendrayati, Heny
International Journal of Science and Society Vol 6 No 4 (2024): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/ijsoc.v6i4.1333

Abstract

The optimization of online advertising has become a key strategy for improving business performance and profitability in the digital era. This study aims to analyze the role of online advertising in supporting the growth of J&T Cargo's business using a qualitative approach with a literature review method. Through a review of relevant literature, the research explores the effectiveness of various digital advertising platforms, such as social media, search engines, and e-commerce websites, in reaching wider audiences and increasing customer conversion rates. The findings reveal that implementing the right online advertising strategies can enhance brand awareness, expand market share, and boost profitability. This study offers recommendations for J&T Cargo to optimize data-driven advertising strategies to achieve better business outcomes.
Enhancing EFLStudents’ Writing Proficiency through The Compare-Diagnose-Operate Strategy Rahmansyah, Habib; Yanti, Khotma; Zarkasih, Ardhiansyah P; Hutasuhut, Lutfiah; Aryani, Kiki
International Journal of English and Applied Linguistics (IJEAL) Vol. 6 No. 1 (2026): Volume 6 Nomor 1 April 2026
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/ijeal.v6i1.8179

Abstract

The aims of this research are to know: 1) The extent of application of Compare-Diagnose-Operate (CDO) strategy in teaching writing, 2) The extent of the students’ writing proficiency before and after using CDO strategy, 3) Whether there is significant of using CDO strategy on students’ writing proficiency. This research uses experimental method with the pre-experimental design by using one group pre-test and post-test design. The population is seventh grade students consists 140 students, then uses purposive sampling technique to get the 28 students. In collecting the data, the researcher uses observation sheet and test as the instruments. The use of CDO in teaching writing was  85%, it was “Very Good’’, 2) The extent of the students’ writing proficiency before and after using CDO strategy, it can be seen from the students’ frequency before using CDO strategy was “Unacceptable-not’’ and after using CDO strategy was 72.11 it is categorized “Good to adequate’’, 3) There is a significant effect of using CDO strategy on students’ writing proficiency.
Co-Authors Agus Rahayu Heny Hendrayati Hutasuhut, Lutfiah Lili Adi Wibowo Neni Nuraeni, Neni Puspo Dewi Dirgantari Yanti, Khotma Zarkasih, Ardhiansyah P