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Kualitas Pelayanan Digital Dan Keputusan Pembelian pada Studi Kasus Cafetaria Labbis-Polban, Bandung, Indonesia Tia Monica, Syalsabila; Triyanto, Fajar Akhmad
International Journal Administration, Business & Organization Vol 6 No 1 (2025): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.25.456

Abstract

This study aims to analyze the impact of virtual service quality on consumer purchasing decisions at Cafeteria Labbis POLBAN. In an era of interconnected digital technology, consumers increasingly rely on digital platforms to make purchasing decisions, including when selecting dining options. Digital service quality, encompassing reliability, security, accessibility, responsiveness, and personalization, is pivotal in enhancing consumer satisfaction and loyalty. This research adopts a quantitative approach utilizing a descriptive causal method and employs multiple linear regression analysis to examine the impact of digital service quality on purchasing decisions. The findings indicate that digital service quality significantly influences purchasing decisions at Cafeteria Labbis, with reliability and responsiveness emerging as the most dominant elements. Additionally, high-quality digital services contribute to increased customer loyalty. Based on these findings, it is recommended that Cafeteria Labbis continue to enhance its digital service quality by improving device reliability, ensuring transaction security, and increasing responsiveness to customer needs, thereby strengthening the customer experience and encouraging repeat purchases.
Development of Kita Kompeten Website as Information Media and Digital Workforce Training Registration Triyanto, Fajar Akhmad; Monica, Syalsabila Tia
Applied Business and Administration Journal Vol. 5 No. 1 (2026): The Effectiveness of Implementing Information Systems in Enhancing Accountabili
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v5i1.377

Abstract

In the era of digital transformation, vocational training institutions need professional online communication media to expand access, increase information transparency, and strengthen organizational image. This research aims to design and develop the official website of Kita Kompeten as the main platform for delivering training information, participant registration, and strengthening public trust. The website is designed using WordPress CMS with a page structure including: homepage, login/register, class catalog, partners, and institution information page. Development was conducted using the Waterfall model approach which includes the following stages: needs analysis, design, implementation, testing, and maintenance. Visual data and feature documentation are shown as evidence of responsive and functional system implementation. The final results show that the website is able to fulfill the function as a digital information center, facilitate the registration process, display training catalogs, and strengthen institutional communication. This website is expected to be the initial model of digitalization of competency-based training institutions.