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All Journal Britain International of Humanities and Social Sciences (BIoHS) Journal Economit Journal
Lisbet Eunice Pérez Anzardo
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Religion Humanities Economics, Econometrics & Finance Environmental Science Social Sciences

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Evaluación De La Responsabilidad Social Empresarial En La Mipyme Consyba Surl Del Municipio De Calixto García, Holguín Alberto Sánchez Peña; Yunisleydis García Ramírez; Lisbet Eunice Pérez Anzardo; Irina Reyes Martínez
Britain International of Humanities and Social Sciences (BIoHS) Journal Vol 7 No 2 (2025): Britain International of Humanities and Social Sciences, June
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/biohs.v7i2.1299

Abstract

La Responsabilidad Social Empresarial (RSE) se ha convertido en un componente esencial en la gestión empresarial moderna, buscando equilibrar los objetivos económicos con las responsabilidades sociales y ambientales. El presente trabajo tiene como objetivo evaluar la RSE, en la Pequeña Y Mediana Empresa MIPYME CONSYBA SURL, una empresa cubana dedicada a la construcción, transporte, gastronomía y producción de helados. Para la realización del diagnóstico de la RSE, se utilizaron métodos en el orden teórico como el Histórico Lógico, y técnicas empíricas como las entrevistas y encuestas a directivos y trabajadores. Como resultados de la investigación, se demostró que la MIPYME CONSYBA SURL, tiene como impacto ambiental, la implementación tecnologías limpias y el reciclaje de residuos y se identifican áreas de mejora en la reducción de emisiones contaminantes. También se constató que las condiciones laborales son adecuadas y que la empresa además tiene un impacto social y comunitario pues participa activamente en la comunidad mediante donaciones y apadrinamiento de instituciones educativas, lo que demuestra un compromiso sólido con la RSE.
Theoretical Approach to Agroturism and Its Contribution to Local Development Lisbet Eunice Pérez Anzardo; Evelina Cardet Fernández; Irina Reyes Martínez; Reynaldo Guzmán Páez
Economit Journal: Scientific Journal of Accountancy, Management and Finance Vol 1 No 3 (2021): Economit Journal: Scientific Journal of Accountancy, Management and Finance: (Aug
Publisher : Britain International for Academic Research (BIAR-Publisher)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/economit.v1i3.488

Abstract

Tourism as a driver of local development. It is also an international practice with results exhibited by countries from various latitudes. Therefore, a tourist management is imposed who allows the identification of gaps in tourist competitiveness, customer satisfaction, increased income, and an improvement in the quality of the population life. Today, city dwellers appreciate the rural world as the corner where tranquility, authenticity, nature, traditions, among other riches, are treasured. This new concept of rural tourism makes it possible for the great tourist currents to seek other spaces that are not only sun and beach destinations, as well as representing an attractive alternative for tourists. The following article makes a reflection on the basis of the main concepts and trends linked to agrotourism as local development strategies in order to facilitate the correct management of this tourism modality. Hence, theoretical methods were used such as analysis and synthesis, historical-logical, systemic structural; and empirical ones such as scientific observation, interview, study of normative documents, among others. As a result, the bases were laid for the theoretical-practical deepening of the research and a group of conditions are proposed that allow rural tourism to develop as an outstanding framework of the agricultural sector, and diversify the offer so that it behaves as a decisive factor in local development. The study has been validated and presented at national and international scientific events with positive results.
Co-Authors Alberto Sánchez Peña Evelina Cardet Fernández Irina Reyes Martínez Irina Reyes Martínez Reynaldo Guzmán Páez Yunisleydis García Ramírez