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MENTORING STRENGTHENING STRATEGY MANAGEMENT: Business Competition of Madura Shop (Toko Madura) Community at Sebani District Dewi, Dewi Masita; Masita, Dewi
AlMurtado Journal of Social Innovation and Community Service Vol 1 No 01 (2024): Sinergi Ilmu dan Nilai: Pengembangan Komprehensif untuk Masyarakat Berdaya
Publisher : BAMALA Institute

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Abstract

Tujuan dari pendampingan ini adalah ingin menguatkan manajemen strategi komunitas warung Madura sekitar daerah kelurahan Sebani dalam persaingan bisnis dengan Indomaret, Alfamaret dan toko Basmalah milik pesantren Sidogiri. Metode pendekatan yang digunakan untuk menguatkan manajemen strategi komunitas warung Madura dalam berbisnis adalah pendekatan Asset Based Community Development (ABCD), dimana merupakan pendekatan pengabdian yang memberdayakan aset-aset yang dimiliki oleh sebuah komunitas warung Madura. Hasil terlaksananya program penguatan manajemen strategi komunitas warung Madura dalam berbisnis adalah sangat berpengaruh terhadap penambahan SDM manajemen strategi, kreatifitas,dan kesejahteraan komunitas warung Madura, dan perubahan komunitas warung Madura yang lebih solid mempunyai image yang positif terhadap perubahan social bisnis yang kompetitif.  
EMPOWERING SEBANI’S STREET CHILDREN THROUGH HIJAIYAH LITERACY AND PRAYER:: A Step Toward Religious Life Dewi, Dewi Masita; M. Mahbubi
AlMurtado Journal of Social Innovation and Community Service Vol 2 No 2 (2025): sinergi berdaya untuk masyarakat
Publisher : BAMALA Institute

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Abstract

Community Service Activity (PKM) with the title "Upgrading the Religiosity of Street Children in Sebani Village, Pasuruan City through Reading and Writing Hijaiyah Letters and Learning the Five Daily Prayers" has succeeded in providing a significant impact on increasing the religiosity of street children, both in terms of cognitive, affective, psychomotor, and social aspects. By using the Participatory Action Research (PAR) approach, this activity involves street children as active subjects who participate in the process of identifying problems, planning, implementing, and reflecting. Collaboration between researchers, communities, and participants creates a participatory and meaningful learning space. The use of various educational and Islamic theories strengthens the results of the activity: Transformative Islamic Theory encourages liberating and empowering spiritual changes. Al-Attas' theory emphasizes the importance of instilling manners and internalizing Islamic values. Maslow's theory provides an understanding of the importance of fulfilling basic needs as a foundation for the growth of spiritual awareness. Bandura's theory supports the social learning process through role models and positive reinforcement. Overall, this activity shows that increasing the religiosity of street children is not only possible, but can also be achieved effectively with the right, collaborative approach, and touching on spiritual aspects as well as their basic needs