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STRATEGI PENGEMBANGAN UMKM MELALUI PEMETAAN GOOGLE MAPS DI DESA SUNGAI SELAN ATAS, KABUPATEN BANGKA TENGAH Suryadin, Asyraf; Pratama, Julian Rizki; Nur Ulfiyanti, Tania; Rahmini, Rahmi; Febridianti, Chyntia; Sukmawati, Iren; Resparina, Azzati; Nuhaliza, Nuhaliza; Rahilda, Rahilda; Febriansyah, Dany; Miraldy, Muhammad
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 5 No. 1 (2025): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v5i1.185

Abstract

Digitalization of MSMEs in Indonesia, especially in rural areas such as Sungai Selan Atas Village, is a strategic step to increase competitiveness and operational efficiency. Even though MSMEs have a crucial role in the local economy, they still face various challenges in the digitalization process, such as limited technological infrastructure, low digital literacy, and a conventional business culture that is still strong. In this research, a qualitative method with a case study approach was used to analyze the digitalization process of MSMEs in Sungai Selan Atas Village. Through observation, interviews and documentation, data was collected from 19 MSMEs registered in the village. The research results show that the strategy of mapping MSMEs on Google Maps and distributing promotional banners can increase business visibility and accessibility, as well as strengthen networks between MSMEs. Mapping on Google Maps makes it easy for consumers to find the location of MSMEs, even in areas with limited internet connectivity. Meanwhile, promotional banners offer an effective way to attract people's attention without relying on digital technology. Thus, although challenges in digitalization still exist, there are steps that can help MSMEs in Sungai Selan Atas Village to adapt and develop in the digital economy. The successful digitalization of MSMEs in this village will not only increase income and employment, but also contribute to the social and economic welfare of the local community. Therefore, it is important for the government and related parties to continue to support digitalization initiatives, provide digital literacy training, and improve technological infrastructure so that MSMEs can take advantage of the opportunities that exist in this digital era
Analisis Proses Bisnis Sistem Informasi Administrasi Kependudukan (SIAK) Menggunakan Business Process Modelling Notation (BPMN) Tomu, Irwanto Is.; Djeden, Fajriyanto; Setiawan, Edi; Sukmawati, Iren
Diffusion: Journal of Systems and Information Technology Vol 4, No 1 (2024): January 2024
Publisher : Gorontalo State University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37031/diffusion.v4i1.19877

Abstract

The Department of Population and Civil Registration of Bone Bolango Regency is a regional organization that carries out government affairs in the administration field in the form of issuing KTP-E, KK, Birth/Death Certificates, Child Identity Cards and other population information such as moving in, changing addresses and changing status. The Business Process Modeling Notation (BPMN) method describes a business process diagram which is based on flowchart techniques, structured to create graphical models of business operations where there are activities and flow controls that define work sequences. The results of the analysis of time on the KK online service business process require a minimum of 34 minutes, a maximum of 42 minutes, an average time of 38 minutes and the total takes 7 hours 24 minutes. Then the time analysis of birth certificates takes a minimum of 30 minutes, a maximum of 46 minutes, an average of 36 minutes 40 seconds and a total of 3 hours 34 minutes. And for a death certificate it takes a minimum of 30 minutes, a maximum of 1 hour 2 minutes, an average of 40 minutes and the whole takes 2 hours 36 minutes.