Uslan, Sugianto
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Efek Moderasi Loyalitas Nasabah Dengan Pengaruh Service Quality, Trust Dan Electronik Word Of Mouth Terhadap Customer Satisfaction Pengguna Bsi Mobile Uslan, Sugianto; Fatimah, Siti
Jurnal Keuangan dan Perbankan Syariah Vol 3 No 2 (2024): Desember 2024
Publisher : FAKULTAS EKONOMI DAN BISNIS ISLAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24260/jkubs.v3i2.3111

Abstract

The primary focus of this study is to examine how service quality, trust, and electronic word of mouth impact customer satisfaction. Additionally, customer loyalty is considered as a moderating factor influencing the relationship between these variables. This research employs a quantitative approach utilizing a Likert scale for measurement. The survey involved 100 respondents. Methodologically, the study includes classical assumption testing, multiple regression analysis, hypothesis testing, and moderated regression analysis (MRA) using SPSS version 25. The findings indicate a significant positive impact of service quality, trust, and electronic word of mouth on customer satisfaction. Moreover, customer loyalty effectively moderates these relationships, further enhancing customer satisfaction.
Halal Tourism Ecosystem In Indonesia uslan, sugianto; Mutmainah, Siti
Al-Hijrah: Journal of Islamic Economics And Banking Vol. 3 No. 1 (2025): Al-Hijrah: Journal of Islamic Economics and Banking
Publisher : Institut Agama Islam Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55062/alhijrah.v3i1.788

Abstract

Tourism is a sector with great potential to be developed in various countries. Indonesia has the opportunity to develop halal tourism because 86.7% of the population is Muslim. In the last two years, Indonesia's ranking in the Global Muslim Travel Index (GMTI) has increased rapidly. In 2023, Indonesia won the title of Top Muslim Friendly Destination of the Year at the GMTI event in Singapore. This research will discuss the Halal Tourism Ecosystem in Indonesia, focusing on the formulation of the halal tourism ecosystem in Indonesia, the halal value chain of the halal tourism industry, the potential for developing halal tourism in Indonesia. This research uses a qualitative approach with descriptive methods. Data were obtained through a review of various literatures, and analyzed using a content analysis approach on themes relevant to the halal tourism ecosystem in Indonesia. The findings of this study: first, Indonesia's halal tourism ecosystem is formed from the culinary, lodging, service, and Islamic finance sectors with government support. A large market and sharia facilities encourage Indonesia to become the best halal tourism destination GMTI 2023. Second, the halal tourism value chain includes destinations, transportation, accommodation, culinary, and travel and tour services. Third, halal tourism in Indonesia is very potential because the majority of the population is Muslim and strong government support. Indonesia is also recognized worldwide as the best halal tourist destination according to GMTI 2023.