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All Journal RESPON Jurnal Ilmiah Mahasiswa Ilmu Komunikasi
Rabiah , Sitti
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Arts Languange, Linguistic, Communication & Media Social Sciences

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Strategi Tata Kelola Komunikasi Balai Pelestarian Cagar Budaya Provinsi Sulawesi Selatan Dalam Peningkatan Kunjungan Wisatawan Benteng Fort Rotterdam Makassar Hidaya A , Nurul; Majid , Abd; Rabiah , Sitti
RESPON JURNAL ILMIAH MAHASISWA ILMU KOMUNIKASI Vol. 3 No. 2 (2022)
Publisher : UNIVERSITAS MUSLIM INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/respon.v3i2.78

Abstract

The purpose of this study is to find out how the Communication Governance Strategy of the Cultural Heritage Preservation Center in Increasing Tourist Visits Fort Rotterdam Makassar Fort and how the Communication Governance Process of the Preservation Conservation Center in Increasing Tourist Visits Fort Rotterdam Makassar Fort. This research lasted for 1 month and is located in Makassar City, precisely at the Office of the Cultural Conservation Preservation Center of South Sulawesi Province. The informants in this study amounted to six people. The research method used is qualitative research methods. Descriptive analysis with data collection techniques is carried out in two ways, believe primary data and secondary data. The method of collecting data is by conducting observations, interviews, and documentation. The results of the study, it can be concluded that the Communication Management Strategy carried out by the Cultural Heritage Preservation Center has created excellent and quality information services through its way of implementing communication governance strategies to increase tourist visits. However, this strategy is not very successful in increasing tourist visits every year. It is possible that we have difficulty implementing it so that we fail to achieve the goal. To achieve the goal, of course will get some obstacles.
AKTIVITAS KOMUNIKASI PARIWISATA DINAS PARIWISATA KOTA MAKASSAR DALAM PROGRAM SUSTAINABLE TOURISM DI PANTAI TANJUNG BAYANG KOTA MAKASSAR Rohmadani , Anisa; Zelfia, Zelfia; Rabiah , Sitti
RESPON JURNAL ILMIAH MAHASISWA ILMU KOMUNIKASI Vol. 3 No. 3 (2022)
Publisher : UNIVERSITAS MUSLIM INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/respon.v3i3.119

Abstract

Tourism communication is an activity that intends to influence, urge and seduce potential tourists as consumers to make decisions to make tourist trips. The tourism communication that the writer wants to examine is about tourism communication activities carried out by the Makassar City Tourism Office with the manager of Tanjung Bayang Beach, Makassar City. In this study, the author uses a qualitative research methodology to describe tourism communication activities carried out by the Makassar City Tourism Office. Data collection techniques were carried out through interviews, direct observation and documentation. The validity of the data is checked, then the presentation and analysis of the data is carried out and then conclusions are drawn. Based on the results of the research, the Makassar City Tourism Office and the Makassar City Tanjung Bayang Beach manager are expected to continue to pay attention to the consistency of the sustainability of tourist destinations through the implementation of the Sustainable Tourism. In addition, researchers hope that this work can be used as a study material to find a formula for sustainable tourism development.
OPTIMALISASI KOMUNIKASI ORGANISASI DALAM MENINGKATKAN KINERJA APARATUR SIPIL NEGARA (ASN) BIDANG BINA KONSTRUKSI DINAS PEKERJAAN UMUM DAN TATA RUANG PROVINSI SULAWESI SELATAN Husnia , Husnia; Zelfia, Zelfia; Rabiah , Sitti
RESPON JURNAL ILMIAH MAHASISWA ILMU KOMUNIKASI Vol. 3 No. 2 (2022)
Publisher : UNIVERSITAS MUSLIM INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/respon.v3i2.126

Abstract

The purpose of this study was to examine the optimization of communication at the Department of Public Works and Spatial Planning of South Sulawesi Province. The research was conducted in the city of Makassar, South Sulawesi. Department of Public Works and Spatial Planning Jl. Andi Prince Pettrani No. 90 South Sulawesi Province. This study used a qualitative descriptive method, with eight (6) informants in this study. Data collection techniques were through observation, interviews and documentation. Data analysis was carried out by collecting data, reducing, presenting data and drawing conclusions.The results of this study indicate that the Organizational Communication Optimization of the Department of Public Works and Spatial Planning of South Sulawesi province. Optimization is an action to optimize or achieve maximum results in a government agency or organization. Optimization in an organization is very important where to achieve the target an organization must pay attention and carry out its task functions properly.
ANALISIS SEMIOTIKA MAKNA PESAN “KEBEBASAN MANUSIA” DALAM APLIKASI IKLAN JUAL BELI ONLINE TOKOPEDIA Kurniawati , Dewi; Zelfia, Zelfia; Rabiah , Sitti
RESPON JURNAL ILMIAH MAHASISWA ILMU KOMUNIKASI Vol. 3 No. 2 (2022)
Publisher : UNIVERSITAS MUSLIM INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/respon.v3i2.127

Abstract

Tokopedia with the official name PT Tokopedia is a startup in the field of electronic commerce that was founded on February 6, 2009 and officially launched to the public on August 17, 2009. Has a vision to build a Super Ecosystem where anyone can start and find anything and has a mission to achieve economic equality digital. In this study, the author uses a qualitative descriptive research methodology with a semiotic analysis approach. As a descriptive study, this research only describes the situation or discourse, does not look for relationships, does not test hypotheses or make predictions. The data in this study is qualitative data (data that is without numbers or numbers), so the data are substantive categories which are then interpreted. Based on the results of research on the concept of freedom in the Tokopedia advertisement version of human freedom, #Celebrate Your Freedom is identical with seeing humans as having independence and freedom in determining their life journey. Tokopedia presents another side of freedom that you can find in each of its services. No exception when we dare to dream, free when we are not afraid to take steps to create opportunities. With the same spirit, Tokopedia was born to help as many people as possible to freely create opportunities without having to be afraid of limitations, whatever they may be.
Co-Authors Hidaya A , Nurul Husnia , Husnia Kurniawati , Dewi Majid , Abd Rohmadani , Anisa Zelfia