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The Influence of Safety on Tourists’ Visiting Decisions to Pantai Binasi, Kota Pariaman Rima Melati; Kurnia Illahi Manvi
Journal of Multidimensional Management Vol. 2 No. 1 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v1i1.18

Abstract

This study investigates the influence of perceived safety on tourists’ visiting decisions to Pantai Binasi, Kota Pariaman, a coastal destination facing security-related concerns such as local harassment and lack of environmental monitoring. Using a quantitative, causal-associative approach, data were gathered from 100 visitors through incidental sampling and analyzed using descriptive statistics and simple linear regression via SPSS 26. The safety variable was rated moderately (mean = 3.13; TCR = 62.58%), while the visiting decision also received a moderate score (mean = 3.15; TCR = 62.98%). Regression results show that perceived safety has a significant positive effect on visiting decisions (p < 0.001), with a determination coefficient (R²) of 0.572, indicating that 57.2% of the variation in tourist decisions is explained by perceived safety. These findings highlight the critical role of safety in tourism behavior and underscore the need for improved destination management strategies, particularly in enhancing physical security, mitigating local disturbances, and providing clear safety signage to foster a more trustworthy and welcoming environment for visitors.
The Influence of Service Quality and Price on Repurchase Intention at Mumu Kopi in Padang City Salsabil Haura; Kurnia Illahi Manvi
Journal of Multidimensional Management Vol. 2 No. 1 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v1i1.19

Abstract

This study explores the impact of service quality and pricing on customers' repurchase intention at Mumu Kopi, a coffee shop located in Padang City. The research was prompted by a noticeable decline in customer visits, which is believed to be linked to service shortcomings and increasing prices. Utilizing a quantitative approach with a causal-associative method, data were collected through questionnaires distributed to 100 participants selected using an accidental sampling technique. The analysis was conducted using multiple linear regression with the aid of SPSS version 25. The findings reveal that both service quality and price exert a positive and statistically significant influence on repurchase intention. Service quality demonstrated a beta coefficient of 0.639 with a significance level of 0.000, indicating a strong effect. Meanwhile, price showed a beta coefficient of 0.219 with a significance level of 0.007. The F-test result (F = 42.456, p = 0.000) confirms the combined effect of both variables on repurchase behavior. Furthermore, the coefficient of determination (R²) was 0.467, suggesting that 46.7% of the variation in repurchase intention is explained by the two variables, while the remaining 53.3% may be attributed to other unmeasured factors. These results highlight the necessity of improving service standards and implementing effective pricing strategies to foster customer loyalty and encourage repeat purchases—critical components for sustaining competitiveness in the coffee shop industry.
The Influence of Work Environment on Employee Job Satisfaction at Turi Beach Resort Batam Muhammad Arya Farraz Editra; Kurnia Illahi Manvi
Journal of Multidimensional Management Vol. 2 No. 2 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i2.51

Abstract

The hospitality industry is a central pillar of global tourism growth, where service excellence and employee performance determine customer satisfaction and loyalty. In Indonesia, Batam has emerged as a strategic tourism hub due to its proximity to Singapore and Malaysia, driving rapid expansion of resort-based accommodations such as Turi Beach Resort Batam. Within this context, employee performance is strongly influenced by the work environment, encompassing both physical and non-physical factors that shape satisfaction, motivation, and productivity. This study investigates the effect of the work environment on job satisfaction among 150 employees selected from a population of 239 using Slovin’s formula with a 5% margin of error. Data were collected through a structured Likert-scale questionnaire, and instrument validity and reliability were confirmed through Pearson’s correlation and Cronbach’s alpha tests, with coefficients exceeding the 0.70 threshold. Classical assumption tests indicated that the data met normality, homogeneity, and linearity criteria. Regression analysis results showed a significant positive effect of the work environment on job satisfaction (F = 3.666; p = 0.031 < 0.05), with a determination coefficient (R²) of 0.063, meaning that 6.3% of job satisfaction variance was explained by the work environment, while the remaining 93.7% was influenced by other factors. The findings highlight that safe and supportive workplaces, combined with effective supervision and strong coworker relationships, are critical in fostering employee satisfaction. From a managerial perspective, this study underscores the importance of balancing physical conditions with broader human resource strategies, including compensation, promotion opportunities, and organizational culture, to sustain employee motivation and service quality in hospitality operations.
The Influence of Servicescape on Repurchase Intention at Salejourn Cafe and Space Padang Abdul Hamid; Kurnia illahi Manvi
Journal of Multidimensional Management Vol. 2 No. 3 (2025): (In Press)-Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i3.55

Abstract

This study investigates the influence of servicescape on repurchase intention at Salejourn Café and Space Padang, motivated by fluctuating transaction volumes and customer complaints regarding ambient conditions, layout, and noise levels that may hinder customer loyalty. Employing a quantitative approach with a causal associative design, data were collected through a structured questionnaire administered to 105 respondents who had visited the café within the past three months. The instrument consisted of 24 items measured on a five-point Likert scale and was tested for validity and reliability, confirming strong construct validity and internal consistency. Data analysis was performed using SPSS 26.0, including descriptive statistics, assumption testing, and simple linear regression. The findings reveal that the servicescape was generally rated good (mean score 68.3%), while repurchase intention was categorized as fairly good (mean score 63.9%). Regression results indicate that servicescape has a positive and significant effect on repurchase intention, with a regression coefficient of 0.725 (p < 0.05) and an R² value of 0.465, meaning that servicescape explains 46.5% of the variance in repurchase intention. These results demonstrate that well-designed physical environments, particularly spatial layout and symbolic elements, enhance customer satisfaction and loyalty, while highlighting the need for improvements in ambient conditions. Theoretically, this study contributes to the literature on consumer behavior in hospitality, and practically, it provides insights for café managers to optimize servicescape design to sustain competitiveness and strengthen repurchase intentions.