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All Journal JURNAL PENDIDIKAN IPS El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies
Ichwan P. Syamsuddin
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The Influence of Halal Labels on Cosmetic Products on Consumer Purchase Decisions in Indonesia Suriati Suriati; Ichwan P. Syamsuddin; Dinah Husniah
JURNAL PENDIDIKAN IPS Vol 15 No 2 (2025): JURNAL PENDIDIKAN IPS
Publisher : STKIP Taman Siswa Bima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37630/jpi.v15i2.2821

Abstract

In recent years, the awareness of Muslim consumers in Indonesia towards halal products has increased significantly, not only in food and beverages, but also in cosmetic products. The halal label on cosmetics is one of the important factors in influencing purchasing decisions, especially in the midst of rampant imported products and global beauty trends. This study aims to determine the extent to which the halal label influences consumer purchasing decisions for cosmetic products in Indonesia. This study uses a quantitative approach with a survey method through distributing questionnaires to 200 Muslim respondents who actively use cosmetics. The data were analysed using simple linear regression to test the relationship between halal labels and purchasing decisions. The results showed that the halal label has a positive and significant influence on consumer purchasing decisions. Consumers feel more confident and safe in using halal-labelled cosmetic products because they are believed to be free from unclean and haram ingredients. In addition, the halal label also increases the perception of product quality and credibility in the eyes of consumers. These findings indicate that cosmetics manufacturers need to pay more attention to halal certification as an effective marketing strategy in the predominantly Muslim Indonesian market. The conclusion of this study confirms that the halal label is not just a religious symbol, but a strategic element in building consumer loyalty and confidence.
Implementasi Etika Bisnis Islam dalam Meningkatan Penjualan Thrifting di Pasar Amahami Kota Bima Rangga Dzikrul Rabbani; Ichwan P. Syamsuddin; Umar Sagaf
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 10 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i10.9238

Abstract

This research was conducted to find out how the implementation o Islamic business ethics can contribute to the increase in thrifting sale in Amahami Market, Bima City and what are the challenges faced b thrifting traders in implementing Islamic business ethics in Amaham Market, as well as the solutions offered. This research also use descriptive qualitative research methods with observation, interview and documentation of 15 sellers and buyers of thrifting goods in th amahami market of bima city. The results of this study indicate tha the application of Islamic business ethics in Amahami Market i proven to be able to increase consumer confidence in thrifting traders This trust arises because traders carry out honest and transparen business practices, are committed to the quality of goods and pric fairness, behave fairly and serve kindly, and have social care However, the application faces several challenges including the lac of a comprehensive understanding of Islamic Business Ethics, unfai competition between merchants, limited resources and access t training, and the challenges of local culture and traditions. In line wit these challenges, it also offers solutions to overcome them, namely b Increasing the Understanding and Awareness of Traders, providin Consumer Education and Increasing the Role of the Community, a well as the Establishment of Community-Based Market Supervisor Institutions
Implementasi Etika Bisnis Islam dalam Meningkatan Penjualan Thrifting di Pasar Amahami Kota Bima Rangga Dzikrul Rabbani; Ichwan P. Syamsuddin; Umar Sagaf
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 10 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i10.9238

Abstract

This research was conducted to find out how the implementation o Islamic business ethics can contribute to the increase in thrifting sale in Amahami Market, Bima City and what are the challenges faced b thrifting traders in implementing Islamic business ethics in Amaham Market, as well as the solutions offered. This research also use descriptive qualitative research methods with observation, interview and documentation of 15 sellers and buyers of thrifting goods in th amahami market of bima city. The results of this study indicate tha the application of Islamic business ethics in Amahami Market i proven to be able to increase consumer confidence in thrifting traders This trust arises because traders carry out honest and transparen business practices, are committed to the quality of goods and pric fairness, behave fairly and serve kindly, and have social care However, the application faces several challenges including the lac of a comprehensive understanding of Islamic Business Ethics, unfai competition between merchants, limited resources and access t training, and the challenges of local culture and traditions. In line wit these challenges, it also offers solutions to overcome them, namely b Increasing the Understanding and Awareness of Traders, providin Consumer Education and Increasing the Role of the Community, a well as the Establishment of Community-Based Market Supervisor Institutions
Co-Authors Dinah Husniah Rangga Dzikrul Rabbani Suriati Umar Sagaf