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All Journal SAINS TANAH - Journal of Soil Science and Agroclimatology International Journal of Business, Management and Economics
Akter, Tahmina
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Economics, Econometrics & Finance Education Social Sciences

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Decoding Demographics on Generation Z's Post-Pandemic Shopping Trends: E-Commerce Evolution 4.0, the Digital Shopper's Dilemma, and Tailoring Strategies Islam, Khadija; Polas , Mohammad Rashed Hasan; Parvin, Kohinur; Akter, Tahmina
International Journal of Business, Management and Economics Vol. 4 No. 4 (2023): International Journal of Business, Management and Economics
Publisher : Training & Research Institute - Jeramba Ilmu Sukses (TRI-JIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/ijbme.v4i4.1489

Abstract

This quantitative study investigates the impact of demographic factors on customer satisfaction and subsequent online purchase intentions among Generation Z university students in Dhaka, Bangladesh, during the post-COVID-19 era. Employing a cross-sectional research design, the study uses a stratified random sampling technique to collect data from 433 respondents. The questionnaire, based on a five-point Likert scale, explores variables such as gender, internet literacy, product price perception, income, education, customer satisfaction, and intention to purchase. IBM SPSS Version 25 (Licensed) is used for data analysis, incorporating descriptive statistics, correlation analysis, and regression analysis. The study unveils positive and significant relationships between gender, internet literacy, product price, income, and education with customer satisfaction. Moreover, a robust link between customer satisfaction and the intention to purchase online is identified. Theoretical frameworks such as Social Identity Theory and Consumer Satisfaction Models guide the research, highlighting the importance of a nuanced understanding for tailored marketing strategies. The findings contribute valuable insights for businesses and policymakers navigating the post-COVID-19 digital landscape. Future research avenues include exploring emerging technologies and cross-cultural variations within Generation Z.
Preserving soil properties and enhancing cauliflower yield with black plastic mulch in Bangladesh Mitu, Farhana Akter; Ashraful, Mohammad; Kader, Mohammad Abdul; Talukder, Fakhar Uddin; Akter, Tahmina; Akter, Nargis; Karim, Jahidul; Soothar, Rajesh Kumar; Singha, Ashutus
SAINS TANAH - Journal of Soil Science and Agroclimatology Vol 21, No 2 (2024): December
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/stjssa.v21i2.89262

Abstract

Poor soil health and inefficient farming practices significantly challenge sustainable agriculture and crop productivity in Bangladesh. This study evaluated the impact of various mulching techniques on soil properties, cauliflower yield, and carbon sequestration in Bangladesh to identify the optimal mulching strategy for sustainable cauliflower production and carbon sequestration. A field experiment in the Bogura district evaluated the effects of various mulching materials—newspaper, rice husk, rice straw, black plastic, craft paper, and no mulch—on soil physicochemical properties and cauliflower production. Data measurement and monitoring assessed soil properties, mulch degradation rates, and cauliflower quality, with organic carbon determined using Walkley and Black's method. Results showed significant impacts of mulching on soil parameters and cauliflower yield. Black plastic mulch increased soil temperature by approximately 6°C and conserved soil moisture by 13.2% compared to the no-mulch (control). Organic mulches, especially rice husk, were superior in conserving soil carbon (21.3 g Kg-1) and increasing available nitrogen (22.4 mg Kg-1), phosphorus (36.5 mg Kg-1), and soil pH (7.4). Although all treatments increased electrical conductivity (EC), the control showed the highest EC value (405.5 µS cm -1). Among organic mulches, craft paper had the highest degradation rate followed by newspaper and rice straw mulches. Cauliflower yield varied with mulch type, with black plastic producing the highest yield (1162.0 g), followed by rice straw (1050.0 g), rice husk (983.0 g), craft paper (821.0 g), and newspaper (752.0 g). These findings suggested black plastic mulch for maximizing cauliflower production in Bangladesh and similar conditions.
Co-Authors Akter, Nargis Ashraful, Mohammad Islam, Khadija Kader, Mohammad Abdul Karim, Jahidul Mitu, Farhana Akter Parvin, Kohinur Polas , Mohammad Rashed Hasan Singha, Ashutus Soothar, Rajesh Kumar Talukder, Fakhar Uddin