Garuda - Garba Rujukan Digital

Konstruksi Realitas Sosial dalam Akun Instagram @J.S. Khairen (Analisis Semiotika Roland Barthes) Reva Widyanti; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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The construction of political awareness through social media is no longer a challenging endeavor. Every segment of society now possesses the ability to voice justice with ease. However, the manifestation of freedom of expression and democratic participation in public spaces is increasingly perceived as a threat by the government—often justified by political, security, or moral interests used as a pretext to restrict civic expression. One such form of restriction is the silencing of public voices. This study examines how the social reality surrounding the silencing of public expression is represented through the Instagram account @j.s.khairen. The primary objective of this research is to raise public awareness regarding the phenomenon of government suppression of citizens' aspirations, as portrayed through subtle symbolic representations on social media platforms. Employing a qualitative approach within the constructivist paradigm, this study utilizes Roland Barthes’ semiotic analysis method to interpret the denotative, connotative, and mythological meanings embedded in the visual and textual content posted on the account. The findings indicate that the @j.s.khairen account consistently articulates socio-political critique through compelling visual symbols and narratives, serving as a form of resistance against the suppression of public discourse. In conclusion, social media functions as an alternative platform for voicing truth and fostering political consciousness in the midst of increasingly constrained democratic spaces.

Analisis Semiotika Pada Poster Film Leo (2023) Berdasarkan Teori Charles S. Peirce Yosua Putra; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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In the digital era, visual communication has become an inseparable element and one of the most effective tools for conveying messages in modern life. Movie posters are a common example of visual communication, serving as a medium to depict the essence of a film's story as well as an important commercial tool. This research analyzes the meaning of the Leo (2023) movie poster using Charles S. Peirce's semiotic theory. The aim is to uncover and elaborate on both the explicit and implicit meanings present in the film's poster. The method used is descriptive qualitative analysis with Peirce's semiotic approach, focusing on three main elements: object, representamen, and interpretant. Through the second trichotomy, the object is further divided into icon, index, and symbol. The results of the analysis show various important and hidden meanings within the poster. For instance, the lizard character in the center acts as the main focal point, hinting at the cause of Leo's panic. The school background in a tropical area, the RC (Remote Control) toy car rapidly and erratically controlled by Cole, and the discernible movement all contribute to the visual narrative. Additionally, symbols like the film's title and rating also convey important information. It can be concluded that the Leo (2023) poster effectively utilizes semiotic signs that can be elucidated using Charles S. Peirce's semiotic theory. This poster successfully serves as a concise and efficient medium for illustrating the overall content and ambiance of the film.

Pengaruh Komunikasi Interpersonal Infrastructure Support Pt Profescipta Wahanatehnik Terhadap Kepuasan Klien Ari Erlangga Satria Putra; Silvina Mayasari; Sari Ekowati Hadi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol. 6 No. 1 (2025): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v6i1.7919

Interpersonal communication plays a vital role in determining the success of managed service delivery, particularly in information technology-based companies. This study investigates how the interpersonal communication practices of Infrastructure Support at PT Profescipta WahanaTehnik influence client satisfaction across various service touchpoints. Employing a quantitative descriptive approach, the research was conducted through a survey using a structured questionnaire distributed to 54 employees across five active client organizations of the company. The collected data were analyzed using several statistical tests, including validity and reliability tests, simple linear regression analysis, t-test (partial), and coefficient of determination (R²). The findings demonstrate that interpersonal communication has a positive and significant effect on client satisfaction, as reflected in a t-value of 10.278 > t-table value of 2.007 and a significance level of 0.000 < 0.05. Furthermore, the R² value of 0.670 indicates that interpersonal communication contributes 67% to the variation in client satisfaction. These results affirm that well-established interpersonal communication by Infrastructure Support personnel significantly enhances client satisfaction with the managed services provided by PT Profescipta WahanaTehnik.

EFEKTIVITAS PENGGUNAAN WHATSAPP GROUP TERHADAP PENINGKATAN PENGETAHUAN ORANG TUA AKAN KEGIATAN SEKOLAH (SURVEI PADA FOXES CLASS KIPINA KIDS KELAPA GADING 1) Astrid Angelin Mayui; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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This study aims to examine the effectiveness of WhatsApp Group usage on parents’ knowledge regarding school activities in Foxes Class, at Kipina Kids Kelapa Gading 1. The background of this research highlights the importance of effective communication between schools and parents in early childhood education, particularly through digital media that are practical and easily accessible. The research method applied was quantitative with a questionnaire approach. The population consisted of 42 parents, with a sample of 38 respondents determined using Slovin’s formula with a 10% margin of error. The instrument used was a closed-ended Likert scale questionnaire distributed through Google Form in the class WhatsApp Group. Data were analyzed using validity and reliability tests, classical assumption tests, and simple linear regression analysis with the assistance of SPSS software. The result show that WhatsApp Group usage has a positive and significant influence on parental knowledge, as evidenced by a significance value of 0,001 < 0,05 and a t-value of 3,501 > ttabel of 2,028. The coefficient of determination indicated that 25,4% of the variation in parents' knowledge is explained by the use of WhatsApp Group, with the remaining percentage influenced by other factors. A Pearson correlation value 0.504 revealed a moderately strong and statistically significant relationship between the variables. These findings highlight the role of digital communication tools like WhatsApp in fostering effective collaboration between schools and families, particularly in early childhood education settings.

ANALISIS POLA KOMUNIKASI ORGANISASI PADA RAPAT KONFERENSI VIDEO DI PT MANDALA MULTIFANANCE TBK Hendry Putra; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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In an organization, a process of exchanging information, ideas, feelings, and perspectives among individuals or groups is required to achieve a desired goal. In the modern era, the delivery of both verbal and non-verbal information is made easier by communication technology. These media act as an intermediary or a tool used to convey messages from a communicator to a recipient. Communication media can be virtual or physical and can include written, verbal, or non-verbal elements. They play a crucial role in daily life, such as in the process of delivering messages or information. The process of delivering information, supported by communication technology, will proceed more smoothly and successfully. One example is the use of a video conferencing application to coordinate work within a national company that has branch offices and thousands of employees spread across Indonesia. This type of research is descriptive qualitative research, which selects employees of PT Mandala Multifinance as sample informants. These informants hold the role of a leader in the marketing division and are responsible for delivering messages or information to guide a project for creating designs and videos for the branches. This is to ensure that the information and instructions conveyed to all branch offices achieve the intended purpose and desired goals. This is done with the support of the Teams application, allowing for direct, online, face-to-face meetings with representatives from Mandala Multifinance branches across Indonesia. By analyzing these online video conference meetings, the communication process and patterns used in the meetings can be concluded. Furthermore, data is collected using instruments in the form of observation, documentation, and in-depth interviews with the informants.

STRATEGI KOMUNIKASI AKUN MEDIA SOSIAL INSTAGRAM FANBASE JKT48 DALAM MEMBANGUN CITRA Muhamad Aldi Rizaldi; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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This research aims to explore the communication strategy implemented by the JKT48 Terbaik Sedunia (JTS) fan community through its Instagram account in shaping a positive image of the idol group JKT48. The research applies a qualitative descriptive method, using in-depth interviews, direct observation of the community’s social media activities, and documentation studies. The findings indicate that JTS consistently produces informative, appreciative, and promotional content with visual and narrative elements tailored to audience preferences. The community ensures that all content aligns with JKT48’s positive image by sharing only official information and avoiding controversial issues. Within the framework of image theory, JTS’s strategy reflects key indicators such as reputation, corporate identity, organizational capability, and social responsibility. Furthermore, JTS’s digital activities contribute to strengthening fan loyalty and expanding JKT48’s public presence, as evidenced by their frequent participation in major events and growing media recognition at the national level.

REPRESENTASI GENERASI SANDWICH PADA FILM HOME SWEET LOAN SEMIOTIKA ROLAND BARTHES Syaira Amanda Putri; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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This study examines the representation of the sandwich generation phenomenon in the film "Home Sweet Loan" (2024), an issue that is increasingly relevant in modern Indonesian society, as evidenced by the high number of Gen Z who feel financial and emotional burdens due to dual responsibilities. Film as a significant mass communication media is able to reflect social reality and has the potential to change mindsets. The purpose of this study is to understand how the sandwich generation is represented in the film's visual narrative. Using a qualitative approach with Roland Barthes' semiotic analysis design and constructivism paradigm, this study analyzes key scenes in the film in depth. The results show that the film "Home Sweet Loan" explicitly depicts the physical, mental, and financial pressures faced by sandwich generation individuals, such as the character Kaluna who sacrifices her personal dreams for the sake of family needs and debts. Roland Barthes' semiotic analysis successfully reveals the layers of denotative, connotative, and mythical meaning behind each scene, showing the injustice, sacrifice, and feeling of being trapped experienced by this generation. In conclusion, this film successfully presents a comprehensive picture of the challenges of the sandwich generation, encouraging reflection on roles and responsibilities within the family.

REPRESENTASI NILAI KELUARGA PADA FILM PENDEK “KEMBALI PULANG” (ANALISIS ROLAND BARTHES) Maskana; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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The short film ‘Kembali Pulang’ tells the story of a girl’s life journey who only lives with her mother after her father leaves. Their relationship experiences various dynamics after the child decides to go abroad to pursue her dreams. The purpose of this study is to determine the representation of family values in the short film “Kembali Pulang” through Roland Barthes’ Semiotic Analysis. This study is a descriptive qualitative study with Roland Barthes’ semiotic analysis method which includes three elements, namely denotation, connotation, and myth. Through a reflective approach, this film reflects common family values in Indonesian culture, such as affection, care, togetherness, attention, warmth that is woven within the family, and forgiving each other for misunderstandings that occur. This film is a reflection media that reminds us of the importance of maintaining relationships with family, especially with both parents, and more appreciating togetherness, presence and affection of family in everyday life.

STRATEGI KOMUNIKASI SECTION CUSTOMER ENGINEERING PT NUSANTARA COMPNET INTEGRATOR DALAM MENINGKATKAN EFISIENSI PROJECT MAINTENANCE (STUDY CASE ANALISIS SECTION IT SUPPORT Fathan Fajri Salim; Silviana Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

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The rapid development of information technology in the digital era has transformed operational and communication patterns within organizations, including in the field of information technology maintenance services. Project maintenance efficiency is a key factor for success, influenced by the effectiveness of internal communication. This study employed a descriptive qualitative approach, with data collected through in-depth interviews, observation, and documentation. The informants consisted of one Customer Engineer as the key informant and one IT Support as the supporting informant. Data analysis was conducted interactively through the stages of data reduction, presentation, and verification. The findings emphasize the importance of strategic organizational communication as a supporting factor for project success in the information technology sector. The research results show that a well-structured and planned communication strategy covering situation analysis, setting communication objectives, formulating key messages, identifying target audiences, selecting appropriate media, and conducting evaluation and feedback significantly contributes to work efficiency. Such strategies enhance the speed of information delivery, accuracy of coordination, and overall project efficiency.

Representasi Karakter Melankolis pada Peran Tanjiro dalam Film Anime Demon Slayer (Analisis Semiotika Roland Barthes) Oktaviana Puspitasari; Iin Soraya; Sari Ekowati Hadi
Tamilis Synex: Multidimensional Collaboration SPECIAL ISSUE Tamilis Synex: Multidimensional Collaboration 2024
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/tls.v2i4.548

The problem that will be discussed in this research is "How is the representation of Kamado Tanjiro's melancholic character from the depiction of signs in the film Demon Slayer: Kimetsu no Yaiba - To The Hashira Training Training, the aim of this research is to find out how Kamado Tanjiro's melancholic personality is represented in the anime film Demon Slayer: Kimetsu no Yaiba – To The Hashira Training Training. The method used in this research is qualitative analysis, namely by collecting data in the form of words (spoken and written) and verbally. The aim is to identify the melancholic character of the characters in anime films. In this research, ten scenes were found that depict melancholic characters, which were observed through observation based on melancholic character traits determined by experts, where Kamado Tanjiro is a warm person, cares about other people, really loves his family, friends and other people. the people around him, as well as trying hard, remain focused on the goal of saving the village of sword people from demon attacks, so he must be willing to sacrifice his sister, Nezuko, in order to achieve victory even though his heart continues to churn with guilt. So it can be concluded that, Kamado Tanjiro in this film is depicted as a melancholic figure who has the characteristics of often reminding himself of painful events, easily feeling guilty, low self-esteem, focused on goals, often lost in his own thoughts, having difficulty in making decisions, calm. , have sensitive feelings and can make sacrifices for the sake of others.

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