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All Journal Jurnal Bisnis dan Manajemen (JURBISMAN) As-Syirkah: Islamic Economic & Financial Journal
Gita Purnama Sari
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Strategi Kewirausahaan Berbasis Akuntansi untuk Meningkatkan Profitabilitas Usaha  Kecil Pranandha Ika Aprilia; Gita Purnama Sari; Liinaa Nurfatin Shafiyyah; Ari Anggraini Winadi Prasetyoning Tyas
As-Syirkah: Islamic Economic & Financial Journal Vol. 4 No. 3 (2025): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/k7850n33

Abstract

In the era of globalization and increasingly fierce business competition, small businesses play a crucial role in driving economic growth, creating jobs, and improving public welfare. However, many small businesses face challenges in financial management due to simple record-keeping systems that do not comply with accounting standards. This article discusses the importance of accounting-based entrepreneurial strategies as a solution to increase small business profitability. Through the implementation of sound accounting, businesses can manage their finances in a more structured manner, monitor cash flow, determine competitive selling prices, and increase access to financing. This strategy also improves operational efficiency, transparency, and accountability, thereby strengthening competitiveness in the marketplace. Therefore, implementing accounting-based entrepreneurial strategies is a strategic step towards achieving the sustainability and growth of small businesses.
Work Motivation As A Determinant Of Employee Loyalty And Retention In The Industrial Sector Reis Alta Peggi; Zhivastya Zhiakhira; Shelva Aurellia Naswya; Gita Purnama Sari
Jurnal Bisnis dan Manajemen (JURBISMAN) Vol. 3 No. 3 (2025): Jurnal Bisnis dan Manajemen (JURBISMAN)
Publisher : Penerbit dan Percetakan CV. Picmotiv

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61930/jurbisman.v3i3.1307

Abstract

With the rapid growth of Indonesian industry, businesses must remain productive and have competent and loyal human resources. Work motivation is a key component that influences employee retention, loyalty, and performance in this industry. Motivated employees demonstrate the highest levels of dedication and performance, which benefits the company. A literature review method was used in this study to investigate the relationship between work motivation and employee loyalty and retention in the industry. The results show that effective motivation management can increase employee commitment by up to 30%, reduce turnover rates, and help companies compete in the global market. Sustainable motivation stems from internal components, such as psychological needs, and external components, such as leadership style, communication, rewards, and career development. Therefore, it is crucial to use holistic motivation strategies to create a productive, stable, and conducive work environment.
Co-Authors Ari Anggraini Winadi Prasetyoning Tyas Liinaa Nurfatin Shafiyyah Pranandha Ika Aprilia Reis Alta Peggi Shelva Aurellia Naswya Zhivastya Zhiakhira