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All Journal International Journal of Business and Quality Research CITACONOMIA : Economic and Business Studies
Tommy Fimi Putera, Muhammad
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Adopsi Teknologi Digital, Inovasi Produk, Dan Kebijakan Fiskal Terhadap Peningkatan Kinerja Usaha Mikro, Kecil, Dan Menengah (UMKM) Dalam Era Ekonomi Digital Di Kalimantan Timur Tommy Fimi Putera, Muhammad; Halik, Abdul; harits Zidni, Muhammad
CITACONOMIA : Economic and Business Studies Vol. 4 No. 04 (2025): Oktober - Desember
Publisher : CITACONOMIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/citaconomia.v4i04.2336

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh adopsi teknologi digital, inovasi produk, dan kebijakan fiskal terhadap kinerja Usaha Mikro, Kecil, dan Menengah (UMKM) di Kalimantan Timur. Penelitian ini menggunakan pendekatan kuantitatif. Teknik pengumpulan data menggunakan data primer yang diperoleh dari kuesioner terhadap 150 pelaku UMKM yang dipilih melalui teknik purposive sampling. Analisis data dilakukan dengan menggunakan regresi linear berganda melalui bantuan perangkat lunak SPSS. Hasil penelitian ini membuktikan bahwa adopsi teknologi digital, inovasi produk, dan kebijakan fiskal secara parsial berpengaruh positif signifikan terhadap kinerja UMKM. Secara simultan, ketiga variabel tersebut juga terbukti berpengaruh signifikan terhadap kinerja UMKM. Implikasi dari penelitian ini menegaskan pentingnya sinergi antara pemerintah, pelaku UMKM, dan lembaga terkait untuk mempercepat transformasi digital, memfasilitasi inovasi, dan memastikan kebijakan fiskal yang tepat sasaran sebagai langkah strategis untuk meningkatkan daya saing UMKM. Penelitian ini juga memberikan kontribusi terhadap pengembangan literatur manajemen strategis, khususnya dalam memahami faktor-faktor penentu keberhasilan UMKM di era ekonomi digital.
The Influence Of Digital Technology Adoption, Product Innovation, And Fiscal Policy On The Performance Improvement Of Micro, Small, And Medium Enterprises (MSMES) In The Digital Economy Era In East Kalimantan Tommy Fimi Putera, Muhammad; Hwihanus, Hwihanus; Harits Zidni Khatib Ramadhani, Muhammad
International Journal of Business and Quality Research Vol. 3 No. 04 (2025): October - December, International Journal of Business and Quality Research (IJ
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v3i04.2449

Abstract

This study aims to analyze the influence of digitalization, innovation, and fiscal policy on the performance of Micro, Small, and Medium Enterprises (MSMEs) in East Kalimantan Province.1 The background of this research is based on the importance of digital transformation and government fiscal policy support in enhancing the competitiveness and productivity of MSMEs in the modern economic era.1 The research method used is quantitative with a multiple linear regression approach.1 Data were obtained by distributing questionnaires to 120 MSME actors in several regencies/cities in East Kalimantan.1 The analysis results indicate that the variables of digitalization (X₁), innovation (X₂), and fiscal policy (X₃) have a positive and significant influence on MSME performance (Y), both partially and simultaneously.1 The t-test shows that all three variables have a significance value of < 0.05, while the F-test results show an F-statistic of 45.762 with a significance of 0.000, indicating that the regression model is simultaneously significant.1 The coefficient of determination (R²) value is 0.685, which means that 68.5% of the variation in MSME performance can be explained by these three variables, while the remaining 31.5% is influenced by other factors outside the model.1 These findings indicate that enhancing digital capabilities, strengthening product and service innovation, and fiscal policy support such as government incentives and guidance play a crucial role in boosting MSME performance in East Kalimantan.1 Therefore, collaboration between the government, MSME actors, and financial institutions needs to be strengthened to create an adaptive, innovative, and sustainable business ecosystem.
Co-Authors - Hwihanus Abdul Halik Harits Zidni Khatib Ramadhani, Muhammad harits Zidni, Muhammad