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All Journal Feedback International Journal of Communication
Ibrahim, Adamkolo
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Languange, Linguistic, Communication & Media Social Sciences

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A Strategic Communication Approach to Youth Engagement in Transitional Justice in Post-Insurgency Yobe State, Nigeria Ibrahim, Adamkolo; Muhammad, Usman Adamu; Ibrahim, Abubakar Tijjani
Feedback International Journal of Communication Vol. 2 No. 3 (2025): September 2025
Publisher : PT Agung Media Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62569/fijc.v2i3.192

Abstract

The Boko Haram insurgency has inflicted profound disruption on communities in northeast Nigeria, with Gujba Local Government Area (LGA) among the most severely affected. Although transitional justice (TJ) initiatives have been introduced to address human rights violations, youth participation has remained limited and largely symbolic. This article examines the specific roles that young people occupy in TJ processes in Gujba LGA and proposes a strategic communication framework to enhance their substantive engagement. A mixed methods design was employed, with quantitative data from a structured survey of 300 youths (187 male, 113 female) and qualitative insights drawn from 13 key informant interviews. Findings reveal that while 40% of respondents have ever attended TJ events, attendance is typically confined to community reconciliation (60%), with minimal involvement in policy workshops (25%). Youth contributions frequently remain logistical or testimonial rather than consultative. Demographic analysis indicates higher participation among those aged 20–24 and individuals with post-secondary education, whereas farmers and young women face pronounced barriers. Drawing on framing and diffusion theories, the article outlines a seven-step advocacy campaign encompassing tailored messages in local languages, multi-channel dissemination (radio, town criers, mobile messaging) and culturally sensitive formats (women only sessions, youth led media). Preliminary pilot data suggest that targeted messaging can raise awareness from 35% to over 60% and increase active speaking roles among participants by 30%. The proposed framework offers policymakers and practitioners a replicable model for transforming youth from passive observers to active stakeholders in TJ, thereby strengthening the legitimacy and effectiveness of post conflict recovery processes.
Influencer Credibility and Authenticity in the Fight Against Misinformation Vi Thi, Phuong; Ibrahim, Adamkolo
Feedback International Journal of Communication Vol. 2 No. 3 (2025): September 2025
Publisher : PT Agung Media Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62569/fijc.v2i3.199

Abstract

The rise of social media influencers has reshaped how information is produced and consumed. While their perceived authenticity grants them persuasive power, questions persist about the credibility of their content and the risks of misinformation. Algorithms that prioritize engagement over accuracy further exacerbate this paradox. This paper employs a narrative literature review, synthesizing findings from studies on influencer authenticity, misinformation dynamics, and digital trust. Sources include peer-reviewed journals, policy reports, and case-based analyses, with an emphasis on cross-disciplinary perspectives from communication studies, marketing, and digital ethics. The findings indicate that influencer credibility depends on multiple factors beyond audience size, including transparency, expertise, consistency, and accountability. While fact-checking tools, regulations, and media literacy programs are common strategies, they remain fragmented and reactive. A significant gap exists in influencer accountability and the lack of co-created ethical standards, leaving misinformation unchecked in many cases. Current approaches are limited by scalability, regulatory inconsistencies, and algorithmic bias that favors sensationalism. Addressing misinformation requires systemic change: engaging influencers as partners in setting ethical norms, rethinking algorithms to reward accuracy, and expanding media literacy across demographics. Future research should investigate empirical cases of influencer responsibility, audience trust dynamics across cultures, and platform-level reforms to ensure long-term resilience against misinformation.
Co-Authors Ibrahim, Abubakar Tijjani Muhammad, Usman Adamu Vi Thi, Phuong