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All Journal Journal of Economics, Bussiness and Management Issues
Sari , Pristin Prima
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Economics, Econometrics & Finance

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Pengaruh Literasi Keuangan, Overconfidence, dan Toleransi Risiko terhadap Keputusan Investasi (Studi Kasus pada Generasi Z) M, Nurhalisa; Sari , Pristin Prima; Damanik, Johannes Maysan
Journal of Economics, Bussiness and Management Issues Vol. 2 No. 4 (2025): September
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v2i4.731

Abstract

This study aims to analyze the effect of financial literacy, overconfidence, and risk tolerance on investment decisions among Generation Z in Yogyakarta. Using a quantitative approach, primary data were collected through a structured questionnaire distributed online via social media platforms such as WhatsApp, Instagram, and Twitter. The respondents consisted of Generation Z individuals actively investing in Yogyakarta. Data analysis was conducted using IBM SPSS 27.0. The results show that financial literacy has a positive and significant effect on investment decisions, indicating that higher financial knowledge enhances the quality of investment choices. Similarly, overconfidence also exerts a positive and significant influence, suggesting that Generation Z investors with high self-confidence in their financial knowledge tend to make bolder investment decisions, often influenced by easy access to information and personal experience. In contrast, risk tolerance does not have a significant impact on investment decisions, implying that a high willingness to take risks does not necessarily translate into more aggressive investment behavior. Simultaneously, financial literacy, overconfidence, and risk tolerance collectively have a significant effect on investment decisions, highlighting that investment behavior is shaped by a combination of financial knowledge and psychological factors. These findings underscore the importance of financial education and awareness of behavioral biases in supporting sound investment practices among young investors.
Co-Authors Damanik, Johannes Maysan M, Nurhalisa