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All Journal Interkoneksi: Journal of Computer Science and Digital Business Public Service: Jurnal Ilmu Sosial dan Pendidikan
Ana Fitrotun Nisa'
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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The Urgency of Regulating Articles of Association and Bylaws (AD/ART) in Ensuring Effective Cooperative Governance Ana Fitrotun Nisa'; Imroatun Mufida; Dewi Lara Sati; Mashudi
Public Service: Jurnal Ilmu Sosial dan Pendidikan Vol. 2 No. 1 (2025)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/service.v2i1.11

Abstract

The Articles of Association and Bylaws (AD/ART) play a central role in ensuring effective and sustainable governance within cooperatives. The Articles of Association serve as the normative framework of the organization, while the Bylaws provide the administrative foundation that governs technical operational implementation. This study aims to analyze the functions of AD/ART within the institutional structure of cooperatives and their contribution to the application of good governance principles such as transparency, accountability, responsibility, independence, and fairness. Using a qualitative-descriptive approach, this study explores the role of AD/ART in strengthening the legitimacy of cooperative organizations and in preventing internal conflicts and abuse of power. The findings indicate that well-structured AD/ART serve as a vital foundation in establishing cooperative governance that is democratic, professional, and accountable.
Online Marketing Strategy to Increase Rangginang's Competitiveness (Case Study of MSMEs in Batujaran Village, Pragaan, Sumenep) Ana Fitrotun Nisa'; Abdur Rohman
Interkoneksi: Journal of Computer Science and Digital Business Vol. 3 No. 2 (2025)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v3i2.56

Abstract

The research discusses marketing strategies, umkm in increasing the competitiveness of rangginang through online media in Batujaran Village, Pragaan, Sumenep. The research aims to find out marketing strategies, umkm in increasing the competitiveness of rangginang through online media in Batujaran Village, Pragaan, Sumenep. The research data is primary data obtained from the first source through interview data, and observation. The results of the research conducted by researchers show that (1) the marketing strategy of small and medium-sized micro businesses rangginang in Batujaran Village, Pragaan, Sumenep uses product marketing strategies, price, place of business, and promotion. Of the four strategies, the most influential is the product, because rangginang products have the quality of two kinds of sweet and original flavor variants. The price of rangginang products is also relatively cheap and affordable. Product marketing is quite developed to the regions of Rembang, Pakamban, Bluto, and Lenteng. (2) rangginang marketing with online media has not been used, because the media used to market rangginang products is still manual.
Co-Authors abdur rohman Dewi Lara sati Imroatun Mufida Mashudi