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All Journal Proceeding of International Conference on Social Science and Humanity
Fadhilah, Sevia Nur
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Agriculture, Biological Sciences & Forestry Earth & Planetary Sciences Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

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ANALYSIS OF THE RECEPTION OF PUBLIC VIEWS ON GAY COUPLES ON TIKTOK @CHIKO_INGHAM ACCOUNT Fadhilah, Sevia Nur; Istiqomah, Istiqomah
Proceeding of International Conference on Social Science and Humanity Vol. 2 No. 2 (2025): Proceeding of International Conference on Social Science and Humanity
Publisher : PT ANTIS INTERNATIONAL PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/icossh.v2i2.453

Abstract

Objective: This study aims to analyze public reception and perceptions of gay couples on TikTok, particularly focusing on how users interpret and respond to inclusive content related to sexual identity expression and LGBT advocacy. Method: Using a qualitative descriptive content analysis approach, data were collected through online interviews with followers of the TikTok account @chiko_ingham, allowing for an in-depth understanding of audience interpretations and attitudes. Results: The findings reveal that while visibility and acceptance of gay couples on social media have increased, public reactions remain diverse, encompassing supportive, neutral, and rejecting responses. These reactions align with Stuart Hall’s reception theory, categorized into three positions: dominant hegemonic (fully supportive), negotiated (partially accepting within personal or cultural constraints), and oppositional (rejecting based on cultural or religious norms). Novelty: This research contributes to the growing body of literature on digital media and gender studies by offering a nuanced understanding of how TikTok functions as a site of meaning-making and social negotiation surrounding sexual identity in contemporary society.
Co-Authors istiqomah istiqomah