Hasianda Tigor, Ryan
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10.61533 ANALISIS PENGARUH PERTUMBUHAN UMKM BERBASIS BISNIS DIGITAL DAN INDEKS PEMBANGUNAN MANUSIA TERHADAP PERTUMBUHAN PDRB DI KOTA PANGKALPINANG DALAM MENDUKUNG EKONOMI BERKELANJUTAN DAN INKLUSIF Laurensia, Lydia; Hasianda Tigor, Ryan; Tri Setyo Mulyani, Hendarti
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 5 No 2 (2025): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v5i2.434

Abstract

The background of this paper describes the problem of economic conditions in Pangkalpinang City as reflected in the growth of the Gross Regional Domestic Product (GRDP). The purpose of this final project is to determine the effect of Digital Business-Based MSMEs Growth and The Human Development Index on GRDP Growth in Pangkalpinang City in supporting a sustainable and inclusive economy. Data processing in this research using multiple linear regression analysis, which consists of classical assumption test, hypothesis test, and coefficient of determination test. In this research, there were no problems with the classical assumption test. The regression equation for GRDP growth = -4,112 – 1,252 Digital Business-Based MSMEs Growth + 14,012 Human Development Index. Statistical analysis partially proves the hypothesis (t-test), indicating that Digital Business-Based MSMEs Growth does not effect significant on GRDP Growth. The Human Development Index does not effect significant on GRDP Growth. Simultaneously (F test), proves that Digital Business-Based MSMEs Growth and the Human Development Index together do not have a effect significant on GRDP Growth. The Adjusted R² value obtained is 0,575, proving that Digital Business-Based MSMEs Growth and the Human Development Index have a 57,5% effect on GRDP Growth. Meanwhile, the remaining 42,5% is influenced by other variables not examined in this research.
10.61533 ANALISIS STRATEGI PEMASARAN UMKM SABUN MIJEL TPA AL-AZIROEH KELURAHAN SELINDUNG KOTA PANGKALPINANG Rani; Hasianda Tigor, Ryan; Tri Setyo Mulyani, Hendarti
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 5 No 2 (2025): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v5i2.435

Abstract

Penelitian ini bertujuan untuk menganalisis strategi pemasaran UMKM Sabun Mijel TPA Al-Aziroeh. Penelitian menggunakan pendekatan kualitatif deskriptif dengan teknik pengumpulan data berupa wawancara, observasi, dokumentasi, dan studi pustaka. Analisis data dilakukan melalui identifikasi faktor internal menggunakan matriks Internal Factor Evaluation (IFE) dan faktor eksternal menggunakan matriks External Factor Evaluation (EFE), kemudian dilanjutkan dengan formulasi strategi melalui analisis SWOT. Hasil penelitian menunjukkan bahwa UMKM Sabun Mijel TPA Al-Aziroeh berada pada kuadran I, yang mencerminkan posisi strategi agresif. Oleh karena itu, strategi pemasaran yang tepat adalah penerapan bauran pemasaran 4P, yang terdiri dari: produk berupa sabun padat multifungsi dan ramah lingkungan untuk mencuci pakaian maupun peralatan dapur, disertai saran pengembangan varian aroma alami serta pencantuman legalitas izin edar PKRT; harga ditetapkan dengan mempertimbangkan daya beli masyarakat agar tetap terjangkau; tempat berupa distribusi melalui toko ritel tradisional dan platform online seperti Shopee dan Tokopedia; serta promosi yang difokuskan melalui media sosial seperti WhatsApp, Instagram, dan Facebook dengan konten edukatif yang menampilkan manfaat serta keunggulan produk.
PENGARUH AKUNTABILITAS PENGELOLAAN ALOKASI DANA DESA, TRANSPARANSI PENGGUNAN DANA DESA, DAN KEBIJAKAN DANA DESA TERHADAP KESEJAHTERAAN MASYARAKAT (STUDI KASUS PADA DESA BELULUK, KEC. PANGKALAN BARU, KAB. BANGKA TENGAH) Yonara, Ririn; Tri Setyo Mulyani, Hendarti; Hasianda Tigor, Ryan
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 2 No 1 (2022): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v2i1.260

Abstract

This study aims to examine the effect of accountability in managing village fund allocations, transparency in the use of village funds, and village fund policies on community welfare. This study also aims to jointly examine the accountability of village fund allocation management, transparency in the use of village funds and village fund policies on community welfare. This research was conducted in the village of Beluluk, Pangkalan Baru District, Central Bangka Regency. This type of research is quantitative research. Types of data used in this study is primary data obtained directly by distributing questionnaires directly to the public Belulu Village. The total population is 3,988 people and the number of samples in In this study, 90 people from the Beluluk Village community as respondents using purposive sampling technique. This study uses the JASP 0.14.1 tool for multiple regression analysis and its analytical methods. Based on the results of data analysis, the results show that Village Fund Allocation Management Accountability has a significant positive effect on Community Welfare. The results of the t-test show that the t count is 2,974 > 1,987 t table with a significance value of 0.004 < 0.05, then H1 is accepted. Transparency in the use of Village Funds has a significant positive effect on Community Welfare. The results of the t-test show that t t-count is 3.207 > 1.987 with a significance value of 0.002 < 0.05, then H2 is accepted. The Village Fund Policy has a significant negative effect on Community Welfare. The results of the t-test show that t count is -2.886 > 1.987 with a significance value of 0.005 < 0.05, then H3 is accepted. This study also shows that accountability for managing village fund allocations, transparency in the use of village funds, and village fund policies together have a significant and significant impact on community welfare. The results of the f test show f count 10,901 > 2,711 f table with a significance value of 0.001 < 0.05, then H4 is accepted.
PENGARUH KUALITAS SUMBER DAYA MANUSIA, KOMUNIKASI, DAN MOTIVASI DALAM RANGKA MENINGKATKAN PRODUKTIVITAS KINERJA PEGAWAI (STUDI KASUS PADA PEGAWAI KANTOR CAMAT TAMAN SARI KOTA PANGKALPINANG) Rani, Septia; Hasianda Tigor, Ryan; Oktalina, Gayatria
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 2 No 1 (2022): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v2i1.266

Abstract

This research was entitled in Bahasa Indonesia: “Pengaruh kualitas Sumber Daya Manusia, komunikasi, Dan Motivasi Dalam Rangka Meningkatkan Produktivitas Kinerja Pegawai (Studi Kasus pegawai Kantor Camat Taman Sari Kota Pangkalpinang)”. This research was conducted during the pandemic of Covid-19 (Maret 2022-June 2022) and it was administrated in the City of Pangkalpinang. The purpose of this study was to determine how strong the effect of the Quality of human resources, Communication, and Motivation is on Employee performance and productivity. This study runs by using quantitative data analysis and was using a Multiple Linear Regression Analysis along with a Coefficient of Determination. The results of the analysis state that the Quality of human resources variable has no effect on employee performance with the results (t-count (3.245) while t-table 1,705), in other words (t-count value (3.245) > t-table value 1,705) or value of significance 0,004 < 0,05 then clearly H1 is accepted. The results of the analysis state that the Communication variable has a positive effect on Employee performance with the results (t-count (3.121) while t-table 1,705), in other words (t-count value (3.121) > t-table value 1,705) or value of significance 0,001 < 0,05 then clearly H2 is accepted. The results of the analysis state that the Motivation variable has positif effect on Employee performance Productivity with the results (t-count (3.307) while t-table 1,705), in other words (t-count value (3.307) > t-table value 1,705) or value of significance 0,003 < 0,05 then clearly H3 is accepted. As simultaneously or together, it shows that the variables of Quality of human resources, Communication, and Motivation have a significant effect on Employee performance productivity with the results of F-count 34.186 and F-table value of 2,98. In other words, Fcount (34.186) > Ftable (2,98).), therefore it is shown that H0 is rejected and H4 is accepted. With the coefficient of determination obtained a value of 0,797, which means that the effect of the independent variables on dependent variable simultaneously at 79,7%, and the remaining 20,3% is explained by other independent variables not used in this study.